Mainstreet​/Edc Coordinator

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

FULL TIME REGULAR Caldwell, TX, US

Salary: $60,000.00 Annually

The Main Street / Economic Development Coordinator is responsible for managing the City's Texas Main Street Program and coordinating initiatives that promote downtown revitalization, economic development, community engagement, and strategic communications. This position leads implementation of the Downtown Master Plan, fosters relationships with businesses, property owners, community organizations, and prospective investors, and develops programs that strengthen the economic vitality and identity of the community.

The Coordinator also serves as the City's primary social media administrator, proactively communicating City initiatives, events, projects, and public information while promoting transparency, engagement, and community pride.

Reports to the City Administrator. Works with considerable independence while coordinating closely with the City Engineer, Building Official, Code Compliance Official, Utilities, Administration, and other departments as needed.

Main Street Program Administration:

• Serves as the City's Texas Main Street Coordinator and manages all aspects of the Texas Main Street Program.
• Leads implementation of the Downtown Master Plan and supports long‑range downtown revitalization initiatives.
• Develops annual work plans, goals, and performance measures for the Main Street Program.
• Identifies and pursues grant opportunities, partnerships, and funding sources that support downtown
• Maintains compliance with Texas Main Street Program requirements and reporting obligations.
• Coordinates beautification, historic preservation, placemaking, and revitalization initiatives.

Economic Development and Business Engagement:

• Serves as a liaison between the City and downtown businesses, property owners, developers, chambers of commerce, tourism organizations, and community partners.
• Assists existing businesses by connecting them with available City resources, incentive programs, and economic
• Supports business recruitment, retention, and expansion efforts that strengthen the local economy.
• Encourages public‑private partnerships that promote investment and redevelopment.
• Coordinates with City departments to facilitate downtown improvement projects and business development initiatives.
• Assists with the development and implementation of economic development strategies that align with the City's Comprehensive Plan and strategic goals.

Community Engagement & Events:

• Coordinates downtown events, promotional activities, and community engagement initiatives that encourage visitation and economic activity.
• Collaborates with local organizations, volunteers, businesses, and civic groups to support community events and special projects.
• Represents the City at community meetings, networking events, conferences, and public functions.
• Builds relationships that encourage collaboration and community investment in downtown Caldwell.

Communications & Public Information

• Manages the City's official social media platforms through proactive, engaging, and timely communication.
• Develops and maintains a strategic content calendar highlighting City projects, events, services, accomplishments, and community news.
• Creates written, graphic, and multimedia content that promotes City initiatives and enhances public awareness.
• Coordinates with City departments to communicate important public information, project updates, service interruptions, emergency notifications, and community announcements.
• Monitors social media engagement, responds appropriately to public…