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Senior Digital Strategist

Job in Athena West Colonia, El Paso County, Texas, USA
Listing for: Digital Minds
Full Time position
Listed on 2026-07-03
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, Marketing Strategy, Creative Advertising / Marketing
Salary/Wage Range or Industry Benchmark: 70000 - 90000 USD Yearly USD 70000.00 90000.00 YEAR
Job Description & How to Apply Below
Location: Athena West Colonia

What We’re Looking For:

  • A visionary digital strategist passionate about the evolving landscape of social media and creative expression.
  • An individual driven by the belief that social media is central to modern communication and commerce, particularly on platforms like You Tube, Instagram and Tik Tok.
  • A professional eager to merge traditional brand planning with modern social principles while emphasizing social intelligence to shape innovative marketing.
Responsibilities Overview:

1. Strategic Development:

  • Design modern social strategies for global clients, balancing creative innovation with measurable outcomes.
  • Collaborate seamlessly with internal planning teams and external agency partners.

2. Social-Centric Consulting:

  • Lead in developing channel and content strategies that integrate with broader digital plans.
  • Build actionable audience personas for social activation.

3. Creative Direction & Innovation:

  • Craft clear, single-minded creative briefs and social journey maps to inspire creative teams.
  • Remain immersed in cultural and social trends to ensure strategies and creative outputs are forward-thinking.

4. Implementation & Measurement:

  • Provide expertise in social communication best practices, ensuring work effectiveness through appropriate measurement tools.

5. Mentorship & Team Development:

  • Manage and mentor junior strategists and interns, tracking their performance and helping them achieve their potential.
Ideal Candidate Profile:

Experience:

  • 4–6 years in an agency or as a Digital Strategist/Social Strategist/Digital Planner.
  • Proven ability to connect audience insights with actionable strategies.

Cultural Expertise:

  • Ability to integrate local insights into global strategies.

Skills & Attributes:

  • Strong knowledge of social media and digital planning.
  • Skilled in research, leveraging qualitative and quantitative data for insights.
  • Exceptional storytelling, presentation, and writing abilities.
  • Digitally savvy with a pulse on platform updates and trends.
  • Comfortable working independently or as part of a collaborative team.
Benefits:
  • A competitive compensation package aligned with your skills and experience.

  • Private medical insurance for peace of mind and wellbeing.

  • Access to top-tier training programs to support continuous growth.

  • Exclusive access to cutting-edge AI tools to elevate your creative work.

  • A vibrant, collaborative work environment that inspires creativity and innovation.

  • Gym membership to help you stay active and energized.

  • #J-18808-Ljbffr
    Position Requirements
    10+ Years work experience
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