Social Media Specialist- Full Time

Description

Do you love sports, fitness, fashion or the outdoors? SCHEELS can turn your passion into a rewarding career through our extensive business and product training.

Do you love sports, fitness, fashion or the outdoors? SCHEELS can turn your passion into a rewarding career through our extensive business and product training. SCHEELS is a leader in the sporting goods industry - driven to create the best experience in the USA for our customers. SCHEELS boasts the largest selection of sports brands in America—offering world-class brands, special attractions, and unmatched customer service.

SCHEELS empowers our associates to become experts in exceeding the needs and expectations of our customers. SCHEELS associates talk-the-talk, and walk-the-walk, with the best product and expert training in the sporting goods industry. Mentorship and professional development training are a focus throughout your entire career.

• Have a clear understanding of the SCHEELS brand and culture, while working as an ambassador to build our culture through our social media platforms
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Collaborate with all areas of the store & company to determine appropriate content
• Generate, edit, publish and share content (original text, images, video or HTML), per the CO plan that builds a meaningful connection and encourages community members to take action
• Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS
• Moderate all user-generated content on line with the moderation policy for each community
• Create editorial calendars and schedules
• Continuously improve by capturing and analyzing the appropriate social data, metrics, insights and best practices and then acting on the information
• Identify opportunities to share the SCHEELS story
• Create annual strategy of content that promotes and aligns with the store’s goals and creates customer and store iteration
• Promote the Scheels Visa Rewards card and be able to clearly explain all benefits
• Execute posts/messages to drive sales, traffic and community good-will
• Experience in social media; and ability to think strategically and creatively
• Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates and the community
• Strong oral/written communication and presentation skills and ability to communicate effectively
• Professional in appearance and attitude
• Ability to work assigned schedule which may include varied hours, evening, weekends and holidays; some travel, including overnight stays
• Must possess a valid driver’s license

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact
• Show respect and appreciation for others and SCHEELS
• Arrive to work and meetings 10 minutes early

• Genuine interest and action in helping others before yourself, regardless of recognition or reward

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
• Ability to adapt to a changing work environment
  
  Ability to apply concepts of basic math, grammar, punctuation and spelling

• Meets SCHEELS dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

• Demonstrate pride and ownership of their work while meeting expected deadlines

The ideal candidate will have a bachelor’s degree in business, marketing or related field; 2-5 years of related experience: or equivalent combination of degree and experience.

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift,…