Manager, Program Commercialization & Growth
Listed on 2026-10-05
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Business
Business Development, Marketing Strategy, Client Relationship Management
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The Woodlands,Texas (US-TX)
United States (US)
Nexeo Plastics is a leading global thermoplastic resins distributor, representing quality products from world‑class suppliers, and serving a diverse customer base across North America, Latin America, Europe, Middle East, Africa, and Asia. From material selection to supply chain and inventory solutions, we go beyond traditional logistics to provide value‑added services across many industries, including automotive, healthcare, packaging, wire and cable, 3D printing and more.
Our people, our passion, our global reach, and our technology platform allow us to create unique ways to reduce complexity in your business, identify efficiencies, and unlock value for suppliers and customers.
Nexeo Plastics facilities are ISO 9001 certified. We diligently observe a commitment to quality in all of our practices and adhere to a defined quality policy.
The Manager, Program Commercialization & Growth turns Nexeo Plastics’ business priorities, supplier initiatives, customer insights and digital capabilities into market‑facing programs that drive customer action and measurable growth.
This role owns program strategy, commercialization, adoption and performance across the full customer lifecycle. Working across Marketing, Digital/eCommerce, Sales, Product Line Management and Customer Experience, the manager moves each program from business case through launch, measurement and optimization.
Functional teams keep ownership of platform development and day‑to‑day Marketing execution. This role connects those capabilities into one coordinated commercial plan and is accountable for the overall program outcome.
Position Responsibilities Commercial Program Strategy and Activation- Translate company, supplier, portfolio and end‑market priorities into actionable commercial programs.
- Define the business opportunity, target audience, desired customer behavior and expected financial outcome for each program.
- Develop program briefs, business cases, operating requirements and launch plans.
- Prioritize initiatives based on customer value, growth potential, profitability and organizational readiness.
- Build customer segmentation and targeting plans using purchase history, digital behavior and commercial potential.
- Map customer journeys to find opportunities to improve adoption, retention, repeat purchasing and share of wallet.
- Develop programs that drive customer registration, first purchase, continued engagement and expanded use of Nexeo’s products and services.
- Monitor customer participation and remove barriers to adoption and growth.
- Turn programs into practical Sales plays with target accounts, customer needs, value propositions and clear next actions.
- Develop Sales playbooks, training plans, talk tracks and field‑activation cadences.
- Partner with Sales leadership to build programs into account planning and operating reviews.
- Set clear lead‑routing, follow‑up and accountability expectations across Account Managers, SDRs, Inside Sales and Customer Experience.
- Define program KPIs, baselines, targets and reporting requirements before launch.
- Partner with Finance, Sales Operations and Analytics to validate program economics and measurement methods.
- Lead recurring performance reviews covering adoption, pipeline, incremental sales, pounds, gross margin, retention and operational efficiency.
- Recommend whether to improve, expand, pause or discontinue programs based on results.
- Lead cross‑functional teams through program development, launch and optimization.
- Establish roles, decision rights, dependencies and escalation paths…
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