Pro Sales Representative

Overview

Posted Thursday, April 16, 2026 at 10:00 AM

CCM Hockey is present worldwide, we have offices in Canada, the United States, Sweden, Finland, Germany and Taiwan. Our headquarters are located in Montreal, where we create and develop our equipment. Our mission is to inspire dreams and empower every player to fulfill their passion while enjoying their game. Our team's vision is to be the leading brand on and off the ice, by delivering innovative products and outstanding experience to our athletes and partners everywhere, all while putting our employees and communities at the forefront.

We aim to unlock the full potential of every CCM athlete from pond to forum by delivering innovation to maximize performance and ignite in them the self-confidence to chase their dream. We’re looking for passionate players who share our core values and will help us become THE industry leader!

At CCM Hockey, we live our values everyday:

Authenticity :
Standing up for who you are, doing what you mean and what you believe in.

Empowerment :
Through their unique contributions, each person is different, each person is important, and each person has the opportunity to make a difference.

Teamwork : A team that works together always beats a team of highly skilled individual players.

Respect :
Valuing differences and allowing others to express themselves when working together, to achieve common goals, to grow and succeed as a company.

The Pro Sales Representative role exists to build and manage strong relationships with professional and collegiate hockey teams while servicing and selling CCM products across the West region. The position’s primary purpose is to drive player endorsement of CCM’s latest product lines to support overall retail sales strategy and brand credibility while achieving sales and equipment usage targets. This role is also accountable for achieving company and departmental performance targets across NHL, AHL, ECHL, and NCAA teams.

• Strategic Planning
  :
• Support the company direction by finding creative ways of getting players to use CCM products that drive and support retail sales
• Drive NCAA D1 business by signing teams to exclusive agreements
• Identify top grassroots prospects to enable early engagement, CCM product usage, and foster strong, long-term relationships with the players

• Relations
  :
• Able to create a trust relationship with players to maximize sales and exposure
• Service athletes in locker room. Available when special needs are requested
• Build and foster strong long-term relationships with players and equipment managers

• Product Knowledge and Support
  :
• Understand all category product functionality and options for player gear
• Able to present different product quality to players with its variance
• Validate and report on product feedback when asked

• Budget / Sales
  :
• Manage and monitor samples monthly
• Manage and monitor T&E monthly
• Manage and monitor territory allotment budget
• Manage and monitor objectives and sales per territory

• Technical / Professional Skills, Expertise and Qualifications
• Experience in sales, order taking, processing orders and hitting deadlines
• Detail oriented and organized with specs and player codes
• Experience in equipment coordination for multiple hockey teams simultaneously
• Excellent aptitude for presentation
• Good knowledge of our products and custom options available to the players
• Strong problem-solving skills—look for solutions, not problems
• Strong ability to influence others with a teamwork mentality and relationship-building skills
• Self-motivated individual with the ability to focus on both departmental and individual growth
• Ability to effectively work remotely and when traveling to customers sites
• Excellent oral and written communication skills
• Exceptional work ethic with high level of professionalism
• Meticulous attention to detail

• Competitive salaries, including a Pro Sales Bonus program.
• Full range of group insurance benefits
• 401k after one year of service
• 3 weeks of vacation per year prorated as of your start date.
• Discounted prices on CCM products.

At CCM Hockey, we celebrate the difference for the benefit of our employees, our products and our collaborators. We work to create an inclusive environment where everyone, regardless of gender, ethnicity, religion, age or other motives, can give the best of themselves.

Please note that only retained candidates will be contacted. We respectfully ask agencies to not contact us or send unsolicited applications. We thank all applicants for their interest.

Note: Benefits may vary depending on location and position. All unionized employees are governed by the collective agreement.