Market Development & Sales Specialist

Market Development and Sales Specialist

Goodheart-Willcox Publisher, an employee‑owned company and a leader in Career and Technical Education (CTE) publishing, is seeking a Market Development and Sales Specialist. The role focuses on identifying new sales leads, actively selling to educational institutions, and closing new business for first editions and emerging markets.

• Drive sales of new products to schools and colleges and contribute to achievement of product revenue targets.
• Identify sales opportunities by researching school and college programs to target the appropriate buying decision makers.
• Track and move customers through the sales funnel stages to closed/won business.
• Develop and deliver product demonstrations in a professional, organized, accurate, and effective manner to persuade educators to select G‑W products.
• Manage and maintain customer contacts, opportunities, data, communications, and sampling in Net Suite CRM.
• Manage, track, and report on selling metrics such as phone calls, e‑mail outreach activities, customer conversations and demos, and closed/won business.
• Respond to requests for information and proposals from colleges, schools/districts, and states.
• Select and coordinate travel via automobile or airplane to represent G‑W at trade shows, conferences, and customer‑requested meetings.

• Bachelor’s degree required (degree in sales, marketing, or business is a plus).
• Minimum two (2) years of inside or outside sales experience; experience in educational sales or publishing is a plus.
• Strong knowledge of Microsoft Office (Word, Excel, Outlook) is required.
• Excellent interpersonal skills and the ability to work successfully with a variety of people.
• Must fulfill legal requirements to rent and drive a car.
• Working knowledge of contact‑management software (Net Suite) or the ability to learn it.

• Annual salary range: $50,720 – $63,600, based on experience and qualifications.
• 10% contribution to the Employee Stock Ownership Plan.
• 4% employer match to a 401(k) plan.
• Health, dental, and vision insurance options.
• Generous paid time off.
• Well‑being and wellness reimbursement programs.
• Car‑iloop caregiver concierge.
• Pet insurance.
• Employee assistance program.
• Social activities and events.

• Hybrid schedule: minimum of two days per month in the Tinley Park, Illinois office.
• Travel may be required for trade shows, conferences, and in‑person customer meetings.

Goodheart‑Willcox Publisher provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, ancestry and marital status, and other protected classes, in accordance with applicable law.