Chief and Strategy Officer

The Chief Growth & Strategy Officer serves as the executive leader responsible for developing and executing Complete Care's enterprise growth strategy. This executive is accountable for creating and leading one integrated Growth organization by aligning Business Development, Marketing, Brand, Communications, Digital Strategy, Market Intelligence, Public Relations, and Strategic Partnerships under a shared vision, common priorities, unified performance metrics, and a single enterprise growth strategy.

Working in close partnership with Operations and Executive Leadership, the Chief Growth & Strategy Officer identifies growth opportunities, strengthens market position, expands referral and partnership networks, enhances brand reputation, and drives sustainable occupancy growth through data-driven strategy, innovation, and organizational alignment. This role ensures every growth initiative is measurable, operationally aligned, and directly supports Complete Care's long-term success.

• Develop and execute the organization's enterprise growth strategy
• Provide executive leadership for Business Development, Marketing, Brand, Communications, Digital Marketing, Market Intelligence, Public Relations, and Growth Strategy
• Create and lead one integrated Growth organization with shared priorities, unified performance metrics, and accountability
• Lead market intelligence and competitive analysis to identify opportunities for growth
• Evaluate new market opportunities, service line expansion, strategic partnerships, and other growth initiatives
• Develop long-term enterprise growth strategies aligned with organizational priorities.
• Partner with Operations to develop market-specific growth strategies
• Collaborate with Operations to remove barriers to census growth and align enterprise growth initiatives with operational execution
• Oversee referral development, physician outreach, hospital relationships, and strategic partnerships
• Oversee branding, public relations, digital strategy, website, social media, and reputation management
• Develop and maintain an executive growth scorecard measuring occupancy growth, referral conversion, marketing ROI, digital engagement, brand reputation, and pipeline development
• Partner with Human Resources on recruitment marketing and employer branding
• Identify emerging industry trends and evaluate innovative growth opportunities
• Leverage technology, analytics, and AI to improve organizational growth and market competitiveness
• Build, mentor, and develop high-performing leaders
• Represent Complete Care with industry partners and community organizations
• Participate in executive leadership, operational, census, financial, and strategic planning meetings
• Support executive leadership with special projects and enterprise initiatives

• Promote a culture of compliance and ethical conduct
• Maintain confidentiality of protected information
• Support resident rights and quality initiatives
• Participate in emergency preparedness activities
• Complete required education and compliance training

• Bachelor's degree required;
  Master's degree preferred.
• Minimum ten years of executive leadership experience
• Healthcare or multi-site leadership experience preferred
• Demonstrated success leading enterprise growth initiatives across Business Development, Marketing, Brand, Communications, or Strategy
• Experience integrating multiple functional teams under one strategic vision
• Strong strategic planning, financial, organizational, and change leadership skills

• Executive Presence
• Strategic Thinking
• Business Acumen
• Growth Mindset
• Cross-Functional Leadership
• Communication
• Data-Driven Decision Making
• Relationship Building
• Innovation
• Accountability
• Servant Leadership
• Team Development