Manager, Lotteries

Overview

Jays Care’s 50/50 has evolved from a traditional in-stadium raffle into the largest 50/50 in Major League Baseball, and one of the most successful and innovative charitable lottery programs in North America. What began as a gameday experience now drives year-round excitement across Ontario and Nova Scotia, raising millions of dollars annually for children in Jays Care programming while awarding millions of dollars in life-changing prizes to Blue Jays fans.

As we continue building a world-class lottery division, we are hiring a Manager, Lotteries who blends operational excellence with analytical rigor. If you are passionate about baseball, customer experience, data, storytelling, and campaign execution, and if you want your work to directly improve the lives of kids across Canada, this may be the role for you.

The Manager, Lotteries is an operator and strategist who ensures Jays Care’s raffle division runs flawlessly and delivers maximum revenue, impact, and customer satisfaction. This role manages in-stadium operations, raffle licensing and compliance, prize procurement, customer service, website execution, and data-driven optimization.

This is a highly cross‑functional, high‑visibility role with meaningful ownership of one of the Jays Care’s most important revenue engines.

• Lead and support in-stadium 50/50 sales team of 70+ employees, ensuring strong sales performance, exceptional customer interactions, and a positive game‑day culture.
• Maintain a strong in‑game presence at Rogers Centre and support staff throughout the season, including games and non‑game events.
• Lead customer support team and ensure responses to all customer inquiries via email and phone are conducted with professionalism, accuracy, and urgency.
• Support customer surveys and convert feedback into insights that inform future creative, operational, and product decisions.

• Oversee all licensing requirements for Ontario and Nova Scotia, ensuring full regulatory compliance.
• Collaborate with Jays Care Legal to prepare and submit ongoing regulatory documents, such as Terms & Conditions and Rules of Play.
• Execute all mandatory regulatory sales reporting with accuracy and timeliness.

• Lead procurement of all raffle prizes, including marquee experiences, memorabilia, etc., prioritizing customer appeal and ROI.
• Draw all raffle prizes, coordinate winner outreach, and oversee prompt prize fulfillment and logistics.

• Manage the 50/50 Shopify website, ensuring content is always accurate, compliant, and optimized.
• Track and analyze KPIs including website traffic, conversion, sales, average order value, and product mix.
• Create reports and visualizations supporting real‑time decision-making.
• Benchmark competitive lottery programs and emerging trends, bringing forward insights that strengthen our strategy and customer experience.

• Post‑secondary degree in Marketing, Finance, Business, Statistics, Communications, or a related field.
• Exceptional written, oral, and visual communication skills.
• Strong analytical mindset with experience using CRM tools and platforms such as SQL, Google Analytics, Shopify, Excel, Iterable, or similar.
• Experience in revenue generation, customer experience, and/ or performance optimization.
• Highly organized with excellent judgment, attention to detail, and time‑management skills.
• Comfortable working cross‑functionally with internal teams, vendors, regulators, and senior leadership.
• Ability to thrive in fast‑paced, high‑pressure environments.
• Ability to work evenings, weekends, and Blue Jays gamedays.
• Passion for philanthropy and a strong connection to Jays Care’s mission.
• Knowledge of baseball and passion for the Toronto Blue Jays.

Blue Jays has a strong commitment to diversity, accessibility and inclusion. Everyone who applies for a job will be considered. We encourage individuals from underrepresented groups to apply and join us in shaping the future of our club. Together, we will build a team that reflects the richness of the game and the communities that we represent.

Throughout the recruitment process, we are dedicated to working with candidates who have accessibility needs to ensure they have the necessary support to perform at their best. Questions regarding accessibility throughout the recruitment process can be directed to