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Senior Product Manager; GTM Strategy

Job in Toronto, Ontario, M5A, Canada
Listing for: mParticle
Full Time position
Listed on 2026-01-28
Job specializations:
  • Business
    Business Development, Product Specialist
Salary/Wage Range or Industry Benchmark: 175000 - 220000 CAD Yearly CAD 175000.00 220000.00 YEAR
Job Description & How to Apply Below
Position: Senior Product Manager (GTM Strategy)
The Successful candidate will:

Product GTM:
Spearhead product launches with meticulously planned go-to-market strategies, ensuring seamless orchestration and measurable impact.

Drive Product Adoption:
Collaborate with key stakeholders to craft and execute compelling marketing content and campaigns that drive product demand, adoption, and customer engagement.

Cross-functional Leadership:
Serve as a hub of product and market knowledge, facilitating strategic alignment across product, sales, marketing, and customer success teams.

Customer Empathy:
Understand and analyze diverse needs from our customers, think strategically, and lead with data-driven decisions.

Decision Maker:
Make the hard calls to make insightful decisions and nuanced tradeoffs, balancing numerous priorities and requests across multiple groups of external and internal stakeholders and customers, to accomplish great things.

Technical Fluency:
Leverage your deep understanding of developer experience and software development to deliver solutions that delight our developer community.

Organic Leader:
Be the champion to manage development timelines with transparency, consistent high quality, and iterative delivery that inspires the rest of the PM team to follow.

Versatility:
Balance long-term growth, near-term wins, and execution. Be excited to wear many hats as the company goes through hyper startup growth.

Effective Communicator:
Translate complex business use cases into actionable engineering specs conveying UI/UX requirements, prioritization, and definitions of success.

Is this opportunity right for you? We are looking for candidates who have:

Product Leader: 5-10+ years of product management or related experience at software technology companies. Experience in the CDP, Mar Tech, or ML/AI space is a huge plus.

GTM Mindset:
Experience launching and growing adoption of products by driving GTM initiatives.

Customer

Experience:

Experience communicating and positioning value with customers.

Technical understanding:
Proven ability to comprehend and articulate complex data infrastructure concepts and strategic insights into market needs and customer pain points.

Exceptional communication:
Outstanding storytelling, writing, and presentation skills, capable of engaging both technical and business audiences.

Collaborative spirit:
Demonstrated ability to work cross-functionally, fostering collaboration and driving strategic alignment across diverse teams.

Program management:
Excellence in managing multiple projects and programs simultaneously, showcasing strong organizational skills, the ability to prioritize effectively, and maintaining high-quality standards under tight deadlines.

Perks & Benefits

We offer a holistic benefits package that includes comprehensive health care coverage, encompassing medical, dental, and vision, fully covered by the company for employees enrolled in our baseline plan. Additionally, we extend cost-effective sharing options for dependents, ensuring accessibility to necessary care for you and your loved ones while maintaining affordability for all.

Our commitment to well-being also includes Mental health resources through Modern Health and pet insurance for our furry friends.

A truly adaptable work setting with flexible time off, 11 paid company holidays, and quarterly mental health reboot days in a 100% remote environment.

An ownership culture where individuals receive stock options and can fully participate in mParticle’s success.

100% fully paid parental leave for all employees (12 weeks for the birth-parent & 6 weeks for the non-birth parent) and real encouragement to take that time to bond as a family

Remote work allowance to ensure you’re fully set up for success

The base salary range for this full-time position is $175,000-$220,000 CAD based on location and level of experience + equity + benefits.

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Position Requirements
10+ Years work experience
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