Director, Client & Lifecycle Marketing

One of Canada’s Most Trusted Investment Brands.

At Picton Mahoney Asset Management (PICTON Investments), being alternative isn’t just what we do—it’s who we are.

Founded by industry pioneer David Picton, we’ve spent 20 years challenging conventional wisdom and redefining the investing landscape. As one of Canada’s most trusted investment brands, we are proudly independent—privately run, 100% employee‑owned, and deeply committed to delivering results for our clients.

With a team of 203 bold thinkers—one‑third dedicated solely to investment management—we are specialists, not generalists. Managing $16.6 billion for institutional and retail clients, we navigate markets with conviction, resilience, and a forward‑thinking approach.

We’re more than investors — we’re innovators. We challenge traditional investment mindsets, constantly pushing the boundaries to achieve our mission:
To bring greater certainty to investors.

• Redefine the way investors invest.
• Be human—always approachable.
• Succeed together, one investment at a time.

These aren’t just words—they define how we think, how we invest, and how we work.

Now, we’re entering our next chapter. We’re transforming our brand and reshaping the way the world invests. If you think alternatively, embrace an entrepreneurial spirit, and thrive in a dynamic, bureaucracy‑free environment, join us and be part of what’s next.

At PICTON Investments
, you’ll thrive in our creative and dynamic workplace, where collaboration and support are at the core of everything we do. At our firm, you’ll have the opportunity to take on significant responsibilities, work in a flexible environment, and tackle challenging projects from the outset. Our culture is designed for ambitious professionals who want to make an immediate impact while continuing to push boundaries and achieve our greater mission.

You’ll be empowered with a high level of responsibility, trust, and flexibility, providing an exciting and creative space for you to help reshape how the world views alternative investments. With competitive total rewards, performance‑based bonuses, and a clear path for career growth, you’ll have everything you need to develop both now and over the longer term.

We are seeking a strategic and collaborative Director, Client Experience & Lifecycle Marketing Reporting to the VP, Digital & Client Experience
, to own and evolve the end‑to‑end advisor experience across PICTON Investments’ digital and marketing channels. This is a senior leadership role responsible for defining the CX vision, translating it into a clear and actionable roadmap, and ensuring our marketing programs and journeys deliver consistent, relevant, and measurable value at every stage of the advisor lifecycle.

The expected base salary for this role is $100,000–$120,000, with the final number depending on your experience, skills, education, and team budget. On top of that, you’ll be eligible for our discretionary bonus program.

At Picton, being employee‑owned means, we really take care of our team. Eligible employees get access to a full benefits package, including profit sharing, health and wellness coverage, life and disability insurance, paid time off and holidays, learning and development programs, and more, many of which are fully covered or subsidized.

We’re looking for a senior CX and digital marketing leader who combines strategic vision with strong executional instincts, and who can confidently partner across teams to drive meaningful, measurable change.

This role will play a central part in shaping how advisors engage with the Picton brand — from first interaction through onboarding, portfolio adoption, and long‑term advocacy. The Director will bring together strategy, journey design, data, and executional alignment, working closely with Marketing, Sales, Product, Operations, Technology, and Compliance to ensure experiences are intentional, integrated, and scalable.

A key focus of this role is balancing holistic CX planning with journey…