Senior Product Manager - Device Protection; Marketing & Growth

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Location:

Toronto, ON, CA, M5J 2V5 Calgary, AB, CA Ottawa, ON, CA Vancouver, BC, CA

Jobs by Category:
Sales and Marketing

Job Function:
Product Management & UX/UI Design

Status:
Full Time

Schedule:

Regular

The Device Protection, Repair & Support team puts the customer at the forefront of our design and decision-making processes, ensuring customers have options and journeys that meet their collective needs throughout their lifecycle as a TELUS customer.

Here’s the impact you’ll make and what we’ll accomplish together

As the Senior Product Manager of Device Protection, you will support the marketing, sales performance & growth of our programs (Device Care & Apple Care+). You will be integral to driving meaningful bottom line contribution by introducing initiatives and working closely with channels to increase attach rates. Additionally, you will work closely with operations & strategy leads to help plan for the future of Device Protection products.

Responsibilities:

Drive Device Protection attach rate and grow the product’s EBITDA contribution, while pursuing a best-in-class enrollment and claim customer experience

Track and present key performance indicators to leadership and stakeholders and ensure we continue to deliver on our financial & attach rate targets

Own the marketing programs & GTM activities to drive adoption of the Device Protection program

Work with Channel Marketing, Corporate Stores, Dealers, Client Experience, Digital, and the Premier Sales Organization teams to support growth and address opportunities

Enhance and communicate the product value proposition for and to various sales channels, business units, and end customers

Work closely with our third party partners & participate in regular business reviews with Vendors to ensure we remain aligned with program objectives

Reporting Relationship

You report to the Manager, Device Protection, Repair & Support who is supported by the Director of Device Services & rolls up to the VP, Wireless Product Marketing and Value Creation

You will be part of a 5 person team and will partner with 20+ team members across Marketing, Digital, Channel, Mobile Klinik, and other functions as well as external partners

What YOU Bring:

A proactive business-owner mentality and can manage initiatives/projects effectively from beginning to end, including funding and timelines, work back schedules and stakeholder governance

Experienced business acumen and an understanding of Profit & Loss levers and key performance measures

Strong problem identification skills and outstanding ability to use analytics to distill insights that allow you to make thoughtful, strategic recommendation

Effective communicator and can tell a compelling story in verbal and written form, including presentations across all levels of the organization

You have great people skills and can work collaboratively in large cross-functional teams with team members with diverse backgrounds

You are resilient, flexible and adaptable; you appreciate that failure and setbacks are a natural way to learn and grow

Keen ability to influence without authority and to drive action through ambiguity and change

You understand how to build positive, win-win, transparent external partnerships

Experience

6+ years experience in product management & wireless industry

Strong understanding of Profit & Loss drivers

Presentation abilities and comfort interacting with all levels of the organization, as well as external business partners

Bachelor's degree or similar post-secondary degree, MBA is an asset

Partner management and negotiation experience is considered an asset

Wireless industry experience is considered and asset

In order to be considered on a vacancy, you must:

Be performing at standard in your current role for a minimum of 12 months*

Apply by the closing date specified

Meet any minimum requirements or restrictions specified in the job posting

Meet the minimum time requirements in your current job or have approval from your manager to post out*

* Or in accordance with applicable collective agreement

Salary Range: $86,000-$136,000

Performance Bonus or Sales Incentive Plan:…