Business Analyst

About Umbrella

Umbrella Incorporated partners with enterprises to navigate complexity, accelerate growth, and drive measurable impact.

With expertise across digital commerce, IT infrastructure, market insights, finance, and AI, we deliver integrated, end-to-end solutions through a collaborative, outcome-driven approach.

Tidal is an outcome-focused, specialized eCommerce consulting and engineering boutique for B2C & B2B businesses, offering comprehensive solutions from ideation to implementation and management.

• Recognized as a Shopify Plus partner.
• Expertise in headless and composable technologies.
• Diverse B2C and B2B planning and implementation experience and a deep understanding of both markets.
• Integrated onshore and offshore teams in six countries, offering support for round-the-clock productivity.
• Member of Umbrella-Incorporated, a business consulting firm, Tidal provides holistic end-to-end digital transformation solutions with cross-functional expertise in strategy, finance, operations, marketing and technology.

The Senior Business Analyst is responsible for driving requirements clarity, stakeholder alignment, and delivery support across client engagements. This role acts as a key liaison between clients and technical teams, ensuring business needs are clearly understood, documented, and translated into actionable work items that support successful delivery.

The Senior Business Analyst focuses on facilitating communication, managing dependencies, and ensuring that delivery teams have the information needed to execute effectively, while maintaining strong relationships with client stakeholders.

This is an active position.

• Serve as a primary point of contact for client stakeholders on requirements, scope clarification, and delivery coordination
• Facilitate discovery sessions, workshops, and requirement discussions to understand business needs and priorities
• Build and maintain strong working relationships with client stakeholders and delivery teams
• Communicate requirements, updates, and risks clearly to both technical and non-technical audiences
• Ensure alignment between client expectations and delivery timelines

• Gather, analyze, and document business and functional requirements in a structured and traceable format
• Translate business needs into clear user stories, acceptance criteria, and process documentation
• Ensure requirements are complete, testable, and aligned with agreed scope and business outcomes
• Maintain traceability between requirements, delivery milestones, and released functionality
• Support ongoing clarification of requirements throughout the delivery lifecycle

• Collaborate closely with Solution Architects and Technical Teams to ensure requirements are well understood and actionable
• Participate in backlog refinement, sprint planning, and release readiness activities
• Track dependencies, assumptions, and risks that may impact delivery timelines or outcomes
• Support user acceptance testing (UAT) planning, coordination, and validation
• Assist in ensuring readiness for releases, including requirement sign-off and stakeholder communication

• Support impact analysis for changes to requirements, scope or timelines
• Ensure changes are documented, communicated, and aligned with project objectives
• Monitor scope alignment and elevate potential risks or deviations as needed
• Maintain clear documentation of decisions, assumptions, and requirement updates

• Contribute to improving requirement management and documentation practices
• Support consistent delivery processes and communication standards across engagements
• Maintain accurate documentation to support delivery continuity and knowledge transfer

• 5-7+ years of experience as a Business Analyst or in a similar role
• Experience in eCommerce or complex delivery environments involving APIs, integrations, SAP/ERP, PIM systems, and Salesforce
• Strong experience gathering and documenting business and system requirements, including user stories, acceptance criteria, process maps, and traceability
• Hands-on experience with Jira and Confluence
• Proven ability to facilitate workshops, interview stakeholders, and translate ambiguous needs into clear requirements
• Excellent communication and stakeholder management skills, with the ability to explain technical concepts in business terms
• Experience working in Agile and Waterfall delivery environments
• Strong analytical, problem-solving, and prioritization skills in fast-paced environment

• MBA or advanced degree in Business, Strategy, or a related field
• Demonstrated experience in strategic planning, consulting, or advisory engagements
• Familiarity with emerging technologies, including AI/ML and Agentic AI, and their business applications