Specialist, Design

Sonnet is part of Definity, which includes some of Canada’s most long-standing and innovative insurance brands, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance. Our ambition is to be one of Canada’s leading and most innovative property and casualty insurers. We can’t do that without our people, so we embrace and encourage a culture that’s collaborative, ambitious, rewarding, and empowering.

We offer a flexible, hybrid work experience where employees work from the office and virtually depending on the type of work they are doing and who they are working with. Bring your true self and be a part of our journey. It’s better here.

• Design and produce static and video-based digital advertisements for paid media channels including display, paid social, and programmatic platforms.
• Adapt creative assets for multiple formats, placements, and audience requirements.
• Ensure all deliverables meet brand standards, performance objectives, and channel specifications.
• Develop visual assets for corporate and campaign-driven social media activity.
• Support content calendars through timely delivery of graphics, resized formats, motion assets, and short‑form video.
• Maintain consistent brand expression across all social media materials.
• Execute ad‑hoc design assignments across the organization, including presentations, email graphics, web assets, banners, and other materials as required.
• Perform detailed image editing, including retouching, color correction, and compositing.
• Maintain file management, version control, and adherence to internal production workflows.
• Demonstrate curiosity and openness toward AI‑enabled creative tools to enhance efficiency and output quality.
• Stay informed on emerging design technologies and propose opportunities to integrate new tools into existing processes.
• Utilize Jira to manage tasks, track progress, and ensure timely delivery of all creative outputs.
• Collaborate with cross‑functional partners to clarify requirements, prioritize workloads, and communicate project status.

• 3+ years of professional experience in graphic design, digital design, or related creative discipline.
• Advanced proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, and video tools such as Premiere Pro or After Effects.
• Demonstrated experience producing digital advertisements across static and video formats.
• Strong portfolio showcasing digital design capabilities, visual problem‑solving, and attention to detail.
• Experience creating assets for social media platforms.
• Familiarity with project tracking tools such as Jira.
• Strong understanding of layout, typography, color theory, and brand systems.
• Experience utilizing AI creative tools (or a strong curiosity to explore!)
• Knowledge of motion graphics and basic animation principles.
• Experience working within complex brand guidelines or multi‑channel marketing environments.
• Strong organizational and time‑management skills.
• Ability to manage multiple priorities and deliver high‑quality work in fast‑paced environments.
• Strong communication and collaboration skills.
• Curiosity, adaptability, and openness to learning new tools, technologies, and design approaches.

Salary Range: $59,300 - $109,200

Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.

This position is being posted to fill an existing vacancy.

We also take potential into consideration. If you don’t have this exact experience, but you know you have what it takes, be sure to give us more insight through your application and cover letter.

Our inclusive work environment welcomes diversity and supports accessibility. If you require accommodation at any time during the recruitment process, please let us know by contactin

Background checks

This role requires successful clearance of a background check (including criminal checks and leadership references).