Art Director

Why This Role Exists

Pophaus produces high-volume, performance-driven creative for CPG and DTC brands. We are looking for a hands-on Art Director who can own visual direction across ads, product shoots, email, motion, and social graphics, and elevate quality without slowing execution.

This is not a conceptual-only role. You will make visual decisions, guide execution, and raise the bar on ad creative.

• Own visual direction for paid ads including static, motion, and short-form video
• Define and refine ad visual systems that balance brand and performance
• Ensure ads feel native to Meta, Tik Tok, and other paid placements

• Direct the visual approach for product shoots and studio content
• Build mood boards, shot direction, and layout guidance
• Ensure consistency across campaign assets and channels

• Guide visual systems for email design, social graphics, and templates
• Provide direction on motion design for ads and social content
• Review and elevate layouts, typography, hierarchy, and composition

• Work closely with the Creative Director, Designers, Photographers, and Editors
• Give clear and decisive feedback that teams can execute quickly
• Support pre-production and on-set creative when needed

• 5+ years as an Art Director or Senior Designer with ownership over visual direction
• Strong experience working with CPG or DTC brands
• Proven background in:
• Visual direction of paid ads
• Product photography and studio shoots
• Email design systems
• Social media and performance graphics
• Motion design direction, hands-on or directed
• Agency experience or equivalent fast-paced creative environment
• Strong understanding of North American consumer brand aesthetics

• Experience using Gen AI tools for concept exploration, visual references, or creative iteration
• Familiarity with AI-assisted workflows in creative production

• Adobe Creative Suite including Photoshop, Illustrator, and After Effects
• Figma
• Ability to work independently with minimal oversight

• Strong visual taste paired with performance awareness
• Ability to move fast and make decisions without overthinking
• Understanding of how ads perform, not just how they look
• Agency-ready and execution-focused

• Portfolio-only or conceptual-only creatives
• Slow or process-heavy operators
• People who need constant direction

Please share:

• Portfolio showing ads, product, email, social, and motion work
• Brief note on your experience with CPG brands and ad creative
• Current location and availability

• Salary: $75,000 to $85,000 CAD annually
  , based on experience and skill level
• Performance-based growth opportunities
• Paid vacation and statutory holidays
• Hybrid work environment with in-person collaboration for shoots and key projects
• Opportunity to work on high-impact creative for leading CPG and DTC brands
• Creative ownership and visibility across major client accounts
• Fast-moving agency environment with room for growth and expanded responsibility