Copywriter; Individual or Team

Copywriter (Individual or Team)

imagi(nation)

We’re bold, creative, pushing boundaries, sparking innovation and creating the extraordinary on the daily. Our entrepreneurial spirit and passion drives us to find new paths for some of the most recognized brands in the world. We act locally for global impact. We take risks. We empower. We go beyond.

To those who won’t settle for the expected—you’ve found your crew.

Copywriters are the core creative engines y’re big thinkers and bold makers. They dream up and deliver standout ideas under the guidance of senior creatives, blending sharp conceptual thinking with polished execution. Naturally curious and relentlessly inventive, they embrace tools like generative AI to supercharge their craft. They think beyond channels, beyond trends—pushing ideas into uncharted territory. Above all, they bring vision, energy, and a passion for storytelling that startles and redefines the extraordinary.

Transparency matters to us. For this role, you can expect a salary between $70, annually, depending on experience. This is for an existing vacancy.

Key Responsibilities:

• Copy Concept Generation: Collaborate with Art Directors to spark bold, cross-platform campaign ideas—from TV to Tik Tok. Embrace cutting-edge tools like generative AI to craft headlines, test copy angles, and fuel fast, fresh content.
• Research: Conduct research to gather information and insights necessary for effective copy across different briefs and channels.
• Writing & Editing: Craft sharp, compelling copy—from headlines to social posts—tailored to each channel and optimized to grab attention and drive action.
• Brand Voice Application: Adapt writing style to match different brand voices and target audiences across various platforms.
• Strategic Interpretation: Understand and interpret creative briefs and strategic direction to inform copy development, considering basic channel implications.
• Craftsmanship: Polish every word to be sharp, accurate, and emotionally on point. Use expert judgment to refine all copy—including AI-assisted text—for grammar, nuance, and channel-specific impact.
• Presentation Support: Craft clear, strategic copy for internal and client decks, showing a sharp grasp of how messaging works across every channel.

Skills & Qualifications:

• 2-4 years of experience in an advertising agency, internship, or related creative field.
• A portfolio (student and/or professional) demonstrating raw talent, conceptual promise, and a passion for advertising, with an understanding of how ideas can translate across different channels.
• Strong writing and grammar skills that make the strategy and message sing.
• Hunger to learn, drive to deliver, and a team player.
• Excellent communication skills and ability to take and action constructive feedback.
• Curiosity about brands, culture, and human behaviour, and how they interact across different media touchpoints.
• Curious and adaptable with a grasp of generative AI and a drive to explore modern tools that elevate multi-channel creativity.
• Awareness of the importance of human oversight and ethical considerations when using new technologies like generative AI.

What’s in it for you:

We value the ‘whole you’

• An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients
• Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions
• Generous Vacation starting at 3 weeks + 1 extra week over the holidays
• Agency summer days (exact policy differs per campus and agency)
• Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
• Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)
• Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more!

We are obsessed with learning and being better humans

• In-house learning & development sessions and annual career and growth conversations’
• Access to internal network of opportunities across all agencies
• Focus on developing BIMPOC Talent via our…