B2B Exec Content Lead

Hat Tip builds founder-led content motions for Seed stage to Series B startups, as well as $3-10M+/year marketing agencies.

In the past 12 months, we've grown from a solo founder to a team of 2 FTEs and 4 contractors. We now serve 15 clients (backed by YC, a16z, Accel Ventures, + more), and are growing fast.

To support that growth, we're looking for a B2B Content Lead to own strategy and editing, while managing a team of writers (full-time and contractors) to ensure we deliver impeccable service.

NOTE:

You will be asked to complete a ~30-minute trial if you are shortlisted. Please do not apply if you are not willing to do so.

• Concept social strategies for founders based on their product/service, ICP, and company positioning.
• Draft Linked In content based on content interviews, podcasts, and other written source material from Founders.
• Edit Linked In content to ensure each post is valuable, well-structured, and compelling.
• Adapt client content strategies based on weekly analytics reporting.
• Draft compelling content prompts to ask clients on transcribed "content interviews".
• Run "content interviews" with clients to generate high-quality source material.
• Work 1:1 with our founder to deliver a fantastic client service.

• You consider yourself "chronically online"
• You read the DTC X timeline for fun
• You have a portfolio of social content you can point to
• You can handle multiple clients worth of work, on the go, and in a fast-paced environment.
• You understand B2B SaaS, Martech, startup trends, news, and vernacular.