Content Strategist at Burson

Shape digital editorial strategies with Burson as a Content Strategist & Writer in Toronto. Focus on creating SEO-optimized content for impactful client engagements.

As a key member of the DXCS team, you will strategize and craft editorial content that meets both business goals and users' needs. This role emphasizes creating editorial calendars and compelling copy while working with designers and digital specialists to enhance discoverability through SEO and GEO practices.

Key Responsibilities:

• Strategize online content to satisfy user needs

• Develop editorial calendars and distribution plans

• Write engaging and accessible copy for multiple formats

• Conduct interviews with subject-matter experts

• Collaborate with cross-functional teams to enhance content

Requirements:

• 4–5+ years in content strategy or related field

• Exceptional storytelling and editing skills

• Familiarity with SEO best practices

• Experience in digital content development

• Bachelor’s degree in a relevant field

Drive content strategy and innovation while collaborating with top professionals at Burson in Toronto.
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