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Marketing Strategy Digital Marketing

Lifecycle Marketing Lead: Activation to Retention Architect

Job in Toronto, Ontario, C6A, Canada
Listing for: HRB
Full Time position
Listed on 2026-01-28
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Digital Marketing
Job Description & How to Apply Below
A leading consumer technology firm, located in Toronto, is seeking a Senior Lifecycle Marketing leader to own and develop comprehensive lifecycle strategies. This role involves analyzing customer behaviors to improve activation and retention through well-defined messaging and engagement programs across various channels. With 5-10 years of experience in lifecycle marketing, the successful applicant will collaborate with cross-functional teams to create and implement effective retention strategies.

This position offers the potential to build and lead a dedicated lifecycle team as the organization grows.
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