Director, Growth Marketing; Customer​/Expansion Focus- Hybrid

Position: Director, Growth Marketing (Customer / Expansion Focus)- Hybrid
Yoh has an immediate 6‑month contract, possibility for extension opportunity, as a Director, Growth Marketing (Customer / Expansion Focus) within the B2B Software / SaaS (Enterprise Technology) industry to join our client, Hybrid, to report to their office in Toronto, ON.
Pay Rate: $82-96/hr. (max hourly rate)
37.5 hours a week, Monday-Friday OT as necessary
12+ years experience of marketing experience for B2B technology companies
As Director of Growth Marketing you will lead across the North America customer base, driving retention, expansion, and pipeline. This role owns the development and execution of data‑driven strategies in partnership with Sales, Client Success, and Product Marketing to deliver measurable revenue impact. A senior leadership position with direct influence on pipeline performance, conversion, and overall growth strategy.
What You Will Be Doing     Own and drive customer pipeline, revenue growth, and expansion across North America
Develop and execute data‑driven customer growth strategies based on segmentation, lifecycle stage, and opportunity
Partner closely with Sales, Client Success, and Product Marketing to align on pipeline goals and account priorities
Improve conversion rates and pipeline quality through targeted, insight‑led engagement
Lead and scale integrated marketing programs across digital, events, lifecycle, and account‑based channels
Identify and prioritize cross‑sell and expansion opportunities across the customer base
Establish and track KPIs across pipeline, conversion, and ROI, driving continuous optimization
Build repeatable, scalable growth plays that increase efficiency and impact
Contribute to regional marketing strategy and leadership discussions as part of the NA leadership team
Lead, mentor, and develop a high‑performing marketing team
Who You Are     Bachelor’s degree (BA/BS) required; preferred fields include Marketing, Business Administration, Communications, or related discipline
12+ years of experience in B2B SaaS marketing, with a strong focus on growth, customer, or lifecycle marketing
Proven track record of driving pipeline and revenue impact, not just engagement metrics
Deep expertise in customer growth strategies, including expansion, retention, and cross‑sell
Strong understanding of account‑based marketing (ABM) and lifecycle marketing approaches
Experience partnering cross‑functionally with Sales, Customer Success, and Product Marketing
Highly data‑driven and analytical, with the ability to translate insights into action and results
Comfortable operating in a matrixed, fast‑paced environment with multiple stakeholders
Demonstrated ability to lead, mentor, and grow high‑performing teams
Strong commercial mindset, with a focus on ROI, conversion, and efficiency
Experience scaling segmented, data‑driven marketing programs across regions or large customer bases
Ability to balance strategic leadership with hands‑on execution
Benefits   Estimated Min Rate: $82.00
Estimated Max Rate: $96.00
Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
Health Savings Account (HSA) (for employees working 20+ hours per week)
Life & Disability Insurance (for employees working 20+ hours per week)
Met Life Voluntary Benefits
Employee Assistance Program (EAP)
401K Retirement Savings Plan
Direct Deposit & weekly e‑payroll
Referral Bonus Programs
Certification and training opportunities
Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit  to contact us if you are an individual with a disability and require accommodation in the application process.
For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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