Senior Manager, Credit Card Marketing Delivery

Become a key player in Scotiabank’s marketing team as the Senior Manager for Credit Card Marketing Planning & Delivery in Toronto. Elevate client engagement through innovative, performance-driven marketing initiatives.

This essential role centers on driving marketing strategy and execution for credit cards within an 18-month maternity leave contract. Collaborate with various departments to establish targeted marketing plans that resonate with consumer sentiment. You will lead a customer-focused marketing team to enhance retention through data-driven insights and analysis.

Key Responsibilities:

• Develop targeted marketing strategies for the lending portfolio

• Drive engagement campaigns using diverse marketing channels

• Analyze campaign performance and implement optimizations

• Foster collaboration among marketing and business teams

• Lead initiatives to improve client relationships and brand positioning

Requirements:

• Minimum 5 years of experience in marketing leadership

• Proven track record in managing multiple marketing programs

• Strong analytical and communication skills

• Understanding of Agile project management techniques

• High attention to detail and organizational skills

Make a meaningful impact on Scotiabank's marketing efforts through strategic leadership and collaboration.
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