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Sales & GTM Lead

Job in Toronto, Ontario, M5A, Canada
Listing for: Rethoric
Full Time position
Listed on 2026-01-28
Job specializations:
  • Sales
    Sales Development Rep/SDR, B2B Sales, Business Development, Sales Representative
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 72000 - 120000 CAD Yearly CAD 72000.00 120000.00 YEAR
Job Description & How to Apply Below
Base pay range
$36,000.00/yr - $/yr
$72k to $120k OTE / Meaningful performance based upside / Remote in North America (PST - EST time zone range)

Initially you will be a BDR focused on closing between 10 to 20 calls per month. Ideally you will transition to run the full motion from outbound to close. You will work directly with the founder, influence the strategy, and build a repeatable revenue engine.

What You Will Do

Build and run the outbound motion from scratch

Create targeted account lists and ICPs across SaaS, fintech, and AI

Craft messaging, outreach sequences, and talk tracks for multi‑channel outbound

Book meetings, run discovery, qualify, and build the business case

Close new clients and own the full sales cycle

Validate and iterate on our offer, positioning, and pricing

Partner with the founder and marketing to turn content demand into pipeline

Build a predictable monthly revenue engine with clear reporting and forecasting

What Great Looks Like

Consistent new ARR closed each quarter

3x to 5x qualified pipeline coverage at all times

5 to 10 first meetings per week with targeted founders

4 to 6 opportunities advanced to closed won per month

Forecast accuracy within 10 percent

Fast time from first meeting to close

Ideal Experience

2 to 5 years selling B2B services or SaaS to US‑based founders or C‑level

Strong outbound background and comfortable operating without inherited pipeline

Proven ability to build pipeline from zero

Experienced with simple forecasting, spreadsheets and CRM management

Native English, clear communicator and strong at writing

High urgency, ownership, and precision

Traits We Value

Direct communicator

Builder mindset

Operates well with autonomy

Comfortable with a fast‑growth environment

Coachable and collaborative

Compensation

Competitive base compensation

Uncapped commission

Clear accelerators

Annual bonus potential

Seniority level
Mid‑Senior level

Employment type

Full‑time

Job function
Sales and Business Development

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