Brand Specialist

Volkswagen Mid Town Toronto is looking for a Brand Specialist to join their team in Toronto.

The Brand Specialist (Sales Representative) is responsible for selling and leasing new and pre‑owned vehicles, while creating lasting relationships with customers.

Our Brand Specialists walk customers through the sales process, including conducting test drives, reviewing prices and educating them on vehicle inventory.

The Brand Specialist has the unique ability to control its own success! The more time and effort that is invested, the bigger the book of business as a result.

Volkswagen Mid Town Toronto is a proud member of The Humberview Group - one of Ontario's leading automotive dealer groups and winner of Canada's Best Managed Companies program for 2024 and 2025. As automotive specialists, we represent 5,000 vehicles, 20 stores, 18 brands, and 1 promise:
Serving you better, each and everyday.

Pay:
Commission‑based ranging from $60,000 to $100,000 a year - potential to earn more based on performance.

• Career Growth:
  Unlock opportunities for advancement within our organization.
• Rewards Program:
  Enjoy bonuses and incentives, including a referral bonus of up to $2,000.
• Comprehensive Benefits:
  Competitive compensation with health, dental, travel, and life insurance, RRSP match and an Employee Assistance Program (EAP).
• Excellence Recognition:
  Proudly awarded as one of Canada's Best Managed Companies in 2024 and 2025.
• Established Legacy:
  With over 60 years of service, our loyal customer base forms the foundation of our success.
• Mentorship:
  Receive training and support from our leadership team.
• Exclusive Perks:
  Access Team Member pricing on vehicles, services, and accessories, plus discounts on brands and gym memberships.
• Social Engagement:
  Engage in social events like sporting gatherings and BBQs.
• Work‑Life Balance:
  No Sunday or holiday work plus long weekends off all summer‑long for more time with family.
• And much more for you to discover!

• Develop and maintain full knowledge of all Volkswagen products, available services, accessories, prices and key features.
• Provide customers with excellent customer service and information regarding vehicles for sale.
• Complete sales of automobiles while offering additional products and/or services.
• Conduct test drives of vehicles for sale.
• Always maintain professionalism, tact, diplomacy, and sensitivity to portray the company in a positive manner.
• Provide financial information regarding lease and finance rates.
• Performs other duties as required.

• Previous automotive sales experience is strongly preferred.
• Valid OMVIC certification.
• Mandarin proficiency is considered an asset.
• Professional demeanor, selling style, and appearance.
• Excellent listening skills.
• Strong written communication skills.
• Self‑motivated, with high energy and an engaging level of enthusiasm.
• Ability to work individually and as part of a team.
• High level of integrity, work ethic and attention to detail.
• Must possess a valid driver’s license and clean driving record.
• Flexible schedule to work mornings, evenings, weekends as necessary.

At The Humberview Group, finding great people who are enthusiastic and driven is most important. At HG, we can provide you with the skills and knowledge you need to be successful. Our team leaders take great pride in mentoring which ensures we are investing in great people for the long term. Having a great corporate culture with team members who share our values is what makes us stand out.

Whether you’re new to the automotive industry or you’re looking for more growth opportunities, we would love to meet you!

We are an equal opportunity employer and welcome applications from all candidates, including persons with disabilities. Accommodations are available upon request for candidates taking part in any stage of the selection process. We thank all candidates, but only those selected for an interview will be contacted.