Business Development Representative

Company Overview

50,000 athletes. 20 locations. Millions of views.

Brodie League is more than a basketball league, it’s a community. As one of North America’s fastest-growing sports brands, Brodie League is redefining adult recreational basketball by delivering an elevated, professional-quality experience rooted in culture, competition, and community. Our mission is to make every league night the best night of the week for our athletes.

Type:
Full-time

Location:

Toronto, ON
Salary: $70,000 - $90,000 CAD

Reports To:

Chief Executive Officer

We’re looking for a highly driven, relationship-focused sales professional to help lead Brodie’s expansion across key U.S. markets through outbound business development, strategic partnerships, and market launch initiatives. Based out of our Toronto HQ, this individual will focus heavily on identifying and launching new opportunities across the United States by securing facilities, building local partnerships, and establishing strong founding communities within each new market.

You’ll work closely with leadership across operations, marketing, partnerships, and growth while helping build repeatable expansion and sales processes that scale with the business across North America.

• Loves sports, community, and people
• Is energized by fast-moving startup environments
• Can confidently build relationships from cold outreach through to closed sales
• Wants influence, ownership, and visibility within a growing company
• Is excited to help shape a category-defining brand

• Drive U.S. Market Expansion
• Own the full sales cycle from prospecting through to close
• Identify gyms and facilities within Brodie’s key U.S. expansion demographics and secure new partnership opportunities
• Build relationships with gym owners, local businesses, brands, community organizations, and strategic partners
• Lock in facilities and help launch new league locations from the ground up
• Recruit and secure a minimum of 24 founding captains per league to help establish strong early community engagement and league success
• Partner closely with Operations, who will then take over and continue growing and managing league relationships post-launch
• Develop outbound strategies across email, phone, Linked In, networking, and events
• Help expand Brodie’s footprint across existing and new U.S. markets
• Collaborate closely with internal teams to ensure strong partner and customer experiences

• Help create repeatable outreach strategies, playbooks, and sales cadences
• Track pipeline activity and performance metrics within CRM systems
• Contribute ideas around positioning, packaging, pricing, and go-to-market strategy
• Continuously test and improve messaging, outreach, and conversion strategies
• Help establish foundational sales infrastructure as the company scales

• Act as an ambassador for Brodie within the community
• Build authentic relationships that align with Brodie’s culture and energy
• Attend networking events, league nights, activations, and community initiatives where required
• Bring a high-energy, people-first presence to every interaction

• You’ve built strong familiarity with Brodie’s leagues, U.S. target markets, & community
• Outbound outreach and pipeline generation are actively underway
• You’ve developed meaningful conversations and opportunities with prospective partners
• CRM activity and reporting are clean, organized, and reliable
• You’re contributing ideas that improve how Brodie approaches growth and partnerships

• You’ve helped build a predictable outbound sales motion
• New partnerships and revenue opportunities are consistently being generated
• Sales processes and outreach frameworks are documented and scalable
• You’ve become a recognizable and trusted extension of the Brodie brand
• You’re helping influence future expansion opportunities across North America

• 3+ years of experience in sales, business development, partnerships, or account growth
• Strong outbound and relationship-building skills
• Comfortable prospecting and generating your own pipeline
• Experience managing conversations…