Business Development Manager, GTA

Purpose

The Business Development Manager (BDM) is responsible for generating business through the development of close relationships with the travel agent channel in USCA. Priority focus of the role is to execute Key Retail Account plans as developed by the Key Account Team. In addition, the BDM is responsible for growing RM business with existing retail partners and developing new travel agency relationships in order to grow the business.

This is a full-time role requiring extensive travel throughout the assigned geographic sales territory in Ontario.

We are currently hiring for two positions: one supporting Eastern Ontario and one supporting Western Ontario. The ideal candidates will be based within their respective territories.

• Execute against the plans developed by the Key Account Management team.
• Develop business through relationship building with retail accounts within assigned territory to meet and exceed KPI targets.
• Develop and grow business through Travel Agent, Wholesale, and Group Tour partnerships.
• Successfully manage existing travel agency relationships and deepen the partnerships to grow both FIT and Groups business.
• Work with Senior Manager, Sales to formulate and execute a territory specific plan to deliver against the Key Account plans and other, more localized business development opportunities.
• Identify new business development opportunities within the territory.
• Build sales campaigns to drive bookings and revenue via territory account base.
• Manage the analysis of territory and marketplaces by monitoring the market/competition, analyzing industry trends, company results and economic climate.
• Support and achieve aggressive growth targets of the brand.
• Identify and increase market penetration within retail accounts.

• Work closely with Rocky Mountaineer's sales colleagues across USCA and Package Groups teams to leverage and share best practices to drive FIT and Groups business within travel agency channel (both Direct and Indirect distribution models).
• Develop business plans, sales strategies, budgets, and corresponding business cases for targeted market trade partners.
• Attend and participate in a variety of sales conferences, trade shows, marketplaces, familiarization tours, training and industry events as required to broaden product awareness, educate, and generate sales of Rocky Mountaineer rail routes in Canada and the USA.
• Prepare proposals, presentations and supporting documents for use in the solicitation and closing of business.
• Provide feedback and input on programs, strategies, and tactical marketing & sales initiatives.
• Responsible for accurate, timely, insightful revenue and business trend forecasting.
• Provide timely feedback of general marketplace conditions and competitive activity within assigned channels.
• Demonstrate market insight through solution implementation and sustainment.
• Analyze competitors and sources of competitive advantage.
• Ensure accurate processing of all information generated from sales activities.
• Generate and log sales activities in Salesforce.
• Ensure the proper brand message is delivered in all materials.
• Identify and target competitive prospects and plan strategy to increase market share.

• Maintain positive and constructive relationships with other Managers, employees, customers, and a variety of suppliers and industry partners.
• Ensure complete and on-going knowledge of the Company's policies, procedures, and products.
• Maintain positive and constructive cross-departmental relationships and communication.
• Perform other duties as assigned within the relevant expectations of the position.
• Ensure clients keep Rocky Mountaineer top of mind in their sales and marketing…