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VP of Finance

Job in Towson, Baltimore City, Maryland, 21286, USA
Listing for: Senior Helpers - Corporate
Full Time position
Listed on 2026-02-16
Job specializations:
  • Finance & Banking
    Financial Manager, Corporate Finance
  • Business
    Financial Manager
Salary/Wage Range or Industry Benchmark: 150000 - 200000 USD Yearly USD 150000.00 200000.00 YEAR
Job Description & How to Apply Below

Overview

The VP works to support the operations team of Senior Helpers with actionable analysis, business decision support, forecasting and budgeting. Additionally, the VP will also be responsible for the roll-out of finance initiatives within the organization and franchisee base. This role partners closely with executive leadership to provide strategic insights, guide decision-making, and ensure alignment between financial performance and business objectives.

The VP reports to the Chief Executive Officer of Senior Helpers.

Key Responsibilities

Strategic Finance & Business Partnership

  • Act as a trusted financial advisor to the CEO and executive leadership team
  • Provide data-driven insights to support strategic initiatives, investments, and resource allocation
  • Translate complex financial data into clear, actionable recommendations for senior stakeholders

Financial Planning & Forecasting

  • Lead annual budgeting, rolling forecasts, and long-range (3–5 year) financial planning
  • Assist SVP of Training with budgeting and tracking of conference expenses
  • Drive continuous improvement in planning processes, tools, and assumptions

Performance Management & Reporting

  • Oversee monthly, quarterly, and annual financial performance reviews
  • Develop and maintain KPIs, dashboards, and executive reporting packages
  • Analyze variances vs. budget, forecast, and prior periods; identify trends, risks, and opportunities

Revenue & Royalty Analysis

  • Oversee forecasting and analysis of royalty revenue, franchise fees, marketing fund contributions, and other system revenue streams
  • Monitor same-store sales, unit growth, and other key drivers impacting franchisor revenue
  • Manage royalty collection, franchisee minimums, and royalty questions from Franchise Ops and Franchisees

Franchise Economics & System Performance

  • Analyze franchisee unit-level economics, including sales trends, margins, and labor
  • Manage dashboards and tools, including Qvinci platform, for monitoring franchisee economic performance

Compliance

  • Works closely with the Compliance team of Senior Helpers to help manage franchisee communication and enforcement of system standards.
Qualifications
  • Bachelor’s degree in accounting, finance, or related field.
  • 7+ years of progressive finance experience, with significant FP&A experience in corporate settings.
  • Proven experience partnering with executive leadership in a complex organization
  • Deep expertise in financial modeling, forecasting, and strategic analysis
  • Strong business acumen with the ability to balance detail and big-picture thinking
  • Exceptional communication and presentation skills for executive audiences
  • Advanced proficiency with FP&A tools, ERP systems, and data analytics platforms
  • Excellent communication, leadership, and time-management abilities.
Preferred Skills
  • Experience in the franchise and or home health industry preferred.
  • Advanced Excel skills and familiarity with data analytics tools.
  • Background in both corporate FP&A and operational finance
  • Comfortable navigating ambiguity and influencing across functions
Working Conditions
  • Full-time position.
  • Occasional travel required.
What We Offer
  • Competitive pay
  • Medical, Dental, Vision insurance with a generous percentage paid by the company
  • Flexible Spending Accounts for Health and Dependent care
  • Company paid Life Insurance, AD&D, and Short-Term Disability
  • Employee Assistance Plan
  • Voluntary long-term disability
  • 401k with excellent matching
  • PTO, Personal Days, Pd. Birthday, Pd. Holidays
  • Monthly reimbursement for gym membership
  • Education tuition reimbursement
About Senior Helpers

Senior Helpers is a premier provider of in-home senior care services. Founded in 2002 with a vision to help seniors who wish to remain in their homes despite age-related illnesses and mobility challenges,

Senior Helpers has over 300 franchises across the country that have cared for tens of thousands of seniors with a pledge to “provide care and comfort at a moment’s notice.”

Our franchising support team offers fantastic franchise opportunities and support to business owners across the country. In addition, the company has corporately owned and operated locations. Services provided in the in-home care model range from specialized care for those…

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