Automotive Business Development Representative - Troy, Michigan

Job Description

AUTOMOTIVE BUSINESS DEVELOPMENT REPRESENTATIVE / CALL CENTER REPRESENTATIVE

We are looking for an honest and dynamic Internet Sales and Service/Business Development Representative to manage customer leads for vehicles and drive prospects to our world‑class brand locations throughout Michigan. You will be trained in our lead management, sales, and service approach to create a wonderful experience for our customers as you connect them with our sales and service teams to provide excellent customer service.

As a Business Development Representative, you will receive and respond to web‑based electronic inquiries (leads), manage our existing customer database, and handle incoming sales and service phone calls that result from prospects visiting the dealership website, associated web sites, and other lead sources. You will be evaluated based on performance standards that measure how many leads were converted to showroom visits and how many of those visits resulted in a sale or service completion.

• Execute customer communications via email, telephone, and text in line with standards and processes.
• Set dealership appointments, achieve lead‑to‑dealership conversion, and sell products based on departmental standards.
• Enter all prospect communications, notes, records, and customer appointment data into the CRM.
• Maintain tracking boards displaying Internet sales updated each day of the month.
• Prepare reports showing appointments scheduled, customer appointments kept, and customer sales based on leads received.
• Attend regular sales meetings for both the dealership and the e‑Sales department.

• Ability to build rapport with customers.
• Excellent verbal, written, and communication skills.
• High degree of integrity and professionalism.
• Strong work ethic, enthusiasm, and an entrepreneurial spirit.
• Ability to organize, prioritize, and multi‑task efficiently.
• Ability to manage time effectively, work independently, and be self‑motivated.

• High school diploma or GED certificate preferred.
• One to three years of related experience and/or training or an equivalent combination of education and experience.
• Two years of experience in customer service (automotive experience not required).
• Proficiency with MS Office applications including Word, Excel, and Internet Explorer.

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift 15 pounds at times.
• Must be able to access and navigate each department at the organization’s facilities.

• Very competitive compensation.
• Employee referral program.
• Employee discounts on sales and service.
• Benefits package (medical, dental, vision, employer‑paid life/AD&D, employee assistance program, pet insurance).
• Voluntary benefits (flex spending account, life/AD&D, short‑term and long‑term disability, critical illness, accident insurance, legal & identity theft protection).
• 401(k) and employer match.
• Holiday savings program with employer match.
• Paid time off.
• Holiday pay.

LaFontaine Automotive Group is an equal opportunity employer.