Business Development Representative

Integra’s Payer Relations + Business Development team is responsible for new business generation, and ongoing success of the Company’s Payer account portfolio, ensuring relationship management and cultivation in the pursuit of patient service excellence.

The team is focused on client experience, collaborates cross-functionally, and is a key component of corporate development and success.

Our clients are comprised of leading regional and national Health Plans, as well as other Payers such as TPAs, self‑insured and employer groups.

The Business Development Representative position is a key role within the Payer Relations + Business Development team, reporting directly to the Senior Vice President of the department. This individual will be responsible for helping accelerate Integra’s new business growth by identifying, researching, engaging, and qualifying prospective Payer partners while supporting the team’s broader sales strategy. The primary responsibilities for the Business Development Representative role will include prospecting, lead generation, campaign execution, pipeline management, meeting preparation, CRM discipline, and coordination of sales materials that support consultative engagement with Health Plans, TPAs, self‑insured employers, and other Payer organizations.

• Prospecting, lead generation, meeting, and implementation support: The Business Development Representative will play a pivotal role in building and maintaining a healthy pipeline of new business opportunities. This role will research target Payer segments, identify decision makers and influencers, conduct outreach through approved channels, coordinate follow‑up activity, and help convert early interest into qualified sales opportunities. The role will also support prospect meetings through preparation of briefing materials, sales collateral, follow‑up documentation, and coordination with internal stakeholders.
  
  As new opportunities progress, the Business Development Representative will support transition activities that help move prospects from sales discussions into implementation planning.
• Platforms and systems: Salesforce is the CRM platform of Integra Partners. The Business Development Representative will be responsible for maintaining accurate account, contact, activity, and opportunity information in Salesforce; supporting pipeline visibility; and helping ensure that prospecting activity, campaign performance, meeting outcomes, and follow‑up actions are consistently captured. The goal is to deliver value to the Business Development team in a scalable, flexible, and data‑driven fashion.
• Reporting and administration: Efficient processes and accurate reports and dashboards enable sales leaders to respond to market challenges and drive revenue growth. The Business Development Representative will support this function by preparing pipeline updates, prospect lists, outreach summaries, meeting notes, follow‑up trackers, and other reporting materials that help the team prioritize opportunities and maintain momentum across the sales lifecycle.
• Market insight and business development support: Intelligent analysis of market activity, Payer segments, campaign performance, and prospect engagement can be invaluable for sales leaders. The Business Development Representative will support Integra’s Sales and Business leaders with market research, prospect intelligence, competitive awareness, campaign trend analysis, and actionable insights that inform outreach strategy and ongoing business development decisions.

• Identify, research, and qualify new business prospects across Health Plans, TPAs, self‑insured employers, employer groups, and other Payer organizations aligned with Integra’s growth strategy.
• Support targeted outbound outreach efforts, including prospecting campaigns, Linked In research, email campaigns, conference follow‑up, partner referrals, and other approved business development tactics.
• Develop and maintain organized prospect lists, account profiles, contact maps, and outreach plans to help expand the top of the sales funnel.
• Engage prospects in a…