Senior Product Manager- Fertility Solutions- Livingston, NJ/Trumbull, CT
Listed on 2026-08-24
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Business
Marketing Strategy
Cooper Surgical is a leading fertility and women’s healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life. As a business unit of Cooper Companies (Nasdaq: COO) , we're driven by a unified purpose of helping people experience life’s beautiful moments. Guided by our shared values – dedicated, innovative, friendly, partners, and do the right thing – our offerings support patients throughout their lifetimes, from contraception to fertility and birth solutions, to women’s and family care, and beyond.
We currently offer over 600 clinically relevant medical devices to healthcare providers, including testing and treatment options, as well as an innovative suite of assisted reproductive technology and genomic testing solutions. Learn more at
Job Summary
As Senior Global Product Manager, IVF Equipment, you are accountable for both on-market portfolio performance and future portfolio development for defined product categories within the IVF Equipment portfolio.
Your responsibilities include product category strategy, product lifecycle management, product positioning, pricing strategy, competitive intelligence, customer insight, product requirements, launch strategy, commercial readiness, and input into new product innovation projects.
This is a strategically important global role where you will use your marketing toolkit, strong business acumen, customer insight skills, and technical curiosity to ensure Cooper Surgical maintains a competitive IVF Equipment offering that maximizes both short-term and long-term profitable growth.
A key focus of the role will be strengthening the link between market insight, customer needs, product requirements, and successful commercialization. You will lead Voice-of-Customer activities, define customer, user and business needs, develop business cases, shape product and portfolio roadmaps, and partner closely with R&D, PMO, Regulatory, Quality, Service, Operations, Business Development, and global commercial teams.
You will report to the Global Product Director, IVF Equipment. You will work in a dynamic global environment with multiple activities running in parallel.
Essential Functions & Accountabilities- Lead category strategy, portfolio roadmap development, and lifecycle planning for assigned IVF Equipment categories, using customer insight, regional feedback, competitive intelligence, installed-base data, and business performance to guide product and portfolio decisions.
- Define user needs, product requirements, value propositions, and business cases for new product innovation and lifecycle management projects. Partner with R&D, PMO, Regulatory, Quality, Service, Pricing, Finance, Business Development, and commercial teams to ensure product management input is clear, timely, and aligned with portfolio strategy.
- Lead global launch strategy and execution, including positioning, go-to-market planning, commercial readiness, sales enablement, launch metrics, and post-launch performance tracking.
- Maintain a detailed understanding of portfolio performance, including revenue, margin, market share, pricing, customer feedback, service considerations, and regional commercial needs.
- Develop and execute product category growth strategies across the full product lifecycle, identifying opportunities to improve customer adoption, retention, competitive positioning, portfolio performance, and long-term profitable growth.
- Own global pricing strategy for assigned product categories, including annual price optimization, price positioning, and pricing input for new product launches.
- Drive lifecycle management activities, including portfolio optimization, rationalization, replacement opportunities, and product performance improvements.
- Support cross-portfolio growth initiatives where relevant, including installed-base growth, replacement strategies, bundling, lab-build solutions, service-related offerings, and commercial excellence projects.
- Communicate portfolio strategy, opportunities, risks, trade-offs, and recommendations clearly to senior stakeholders.
Travel up to 20% (50 days) per year,…
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