Sr Product Marketing Specialist Indoor Products

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to:

Product Marketing Manager__Your role and responsibilities:

As the Senior Product Marketing Specialist Indoor Products, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives as well as offering deep, technical support to both our customers (OEMs, Panel Builders, Distributors) and your peers in the Product Marketing team. Each day, you will implement marketing activities and support Sales Organization by bringing a strong background and knowledge of industry and products.

You will also showcase your Electrification Industry expertise by driving sales efficiency by providing appropriate product knowledge information and training regarding our Distribution Solutions product offerings. This role will specifically support in preparation of technical documentation, support tools and coordination of R&D activities for the MV Switch Gear components targeting customers in OEMs, Distributors, and Panel Builders. The Sr Product Marketing Specialist brings a unique blend of marketing, sales, and technical product knowledge to the table each day, and makes a large impact on the team around them.

The ideal candidate would be located in Cary, NC or Lake Mary, FL and work a hybrid-remote schedule out of our offices in those locations - however we are also open to remote candidates located in the US. This role will require approximately 30 - 50% travel.

You will be mainly accountable for:

Implementing the product marketing strategy targeting primarily OEMs, including defining and communicating switch gear product value propositions and product positioning in accordance with the global product marketing strategy.

Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.

Providing product and technical support to the Sales Team and peers in the Product Marketing group. Facilitates knowledge sharing and cross-collaboration.

Executing annual marketing plan in collaboration with relevant division and/or product groups.

Developing business plans focused on driving business development for a defined market.

Qualifications for the role Bachelor's Degree in Electrical or Mechanical engineering strongly preferred. Candidates with other STEM degrees will be considered.
10+ years of experience in MV electrical distribution and industry businessMV switch gear and R&D/product management experience required

Product specific knowledge of ADVANCE Switchgear or equivalent required

Previous experience with Medium Voltage Special application products (Generator breakers, Capacitor switches, arc eliminating devices) and/or Relays is a plus Previous work with Solidworks, CATIA, Autocad and other R&D software tools

Ability to travel an estimated 30-50%
Candidates must already have a work authorization that would permit them to work for ABB in the US.More about us:

ABB's Distribution Solutions Division facilitates the efficient and reliable distribution, protection and control of power by improving electric power quality while strengthening the resilience of the grid. The Division offers segment-specific products and solutions that largely serve utilities, industry and infrastructure segments, often providing the requisite medium voltage link between high-voltage transmission systems and low-voltage users. With ABB Ability enabled connected solutions at its core, the offering includes medium-voltage air- and gas-insulated switch gear (1 to 66 kilovolts), indoor and outdoor circuit breakers, reclosers, fuses, contractors, relays, instrument transformers, sensors, motor control centers, as well as low-voltage switch gear for the ANSI standard markets.

What's in it for you:

We want you to bring your full self to work—your ideas, your energy, your ambition. You’ll have the tools and freedom to grow your skills, shape your path, and…