Admissions Coordinator

Job Description

Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity

Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You’ll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.

• 401(k)
• Associate assistance program
• Referral program
• Early access to earned wages for hourly associates (outside of CA)
• Optional voluntary benefits including  protection and pet insurance

• Paid Time Off
• Paid holidays
• Company provided life insurance
• Disability (short and long term)
• Flexible Spending Accounts
• Health Savings Account
• Optional life and dependent life insurance
• Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan

Base pay in range will be determined by applicant’s skills and experience. Role is also eligible for monthly and quarterly commission opportunities. Temporary associates are not benefits eligible but may participate in the company’s 401(k) program.

Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.

The application window is anticipated to close within 30 days of the date of the posting.

This position is responsible for following Brookdale referral processes as well as acceptance guidelines to improve occupancy level and revenue production of the community. This includes managing pre‑admission and admission processes and completing all activities required for an admission. Represent the community and increase awareness through participation in outside events and professional groups. Partners with community team to execute business development strategies to generate referrals.

Drives community occupancy to achieve and exceed goals.

Manages sales/admission process by assisting prospective residents, their family members, referral sources and/or advisors in the decision‑making process by understanding their needs and educating them about the skilled services that Brookdale provides and how we can meet their needs. Responds promptly to every phone call, electronic referral or walk‑in inquiries from all referral sources.

Conducts visits for patients, families utilizes Brookdale’s selling techniques and tools.

Utilizes established sales processes, systems (including referral portals, PacIQ and PCC CRM/Document Manager and forms for sale to perform job duties, tracks all inquiries and referrals via company approved systems and keeps information updated for tracking/trending referrals, conversion ratios and reasons for non‑admittance as well as utilization of Green, Yellow and Red acceptance criteria.

Keeps Interdisciplinary Care Team and key associates updated on the status of all prospective admissions. Articulates incoming admissions during standup, their care needs, any equipment needs and personal connections. Updates team on estimated time of arrival.

Room Readiness – Ensures all rooms are prepared for admissions with appropriate setup, working equipment, and overall cleanliness.

Works with Healthcare Liaison and monitors conversion ratios by payer and analyzes data to prepare weekly and monthly reports for community meetings. Provides frequent performance information to management. (IF community is larger and there is an Admission Director, the Director would be required to complete this task).

Maintains working knowledge of payer sources and insurances and utilizes them effectively to maximize revenue and expedite admissions.

Completes business development sales calls as assigned…