Leisure Sales Manager

The Leisure Sales Manager is responsible for generating qualified luxury leisure demand and revenue for Miraval Resorts & Spas within an assigned regional territory. This role develops new accounts, grows existing relationships, and represents Miraval Austin, Miraval Berkshires, and Miraval Tucson to luxury travel advisors, preferred partner networks, transient negotiated accounts, and other high-value leisure channels.

The Leisure Sales Manager executes a disciplined territory plan through outbound prospecting, total account management, sales calls, educational presentations, webinars, trade shows, familiarization trips, site inspections, and client entertainment. The role partners closely with the Area Director of Leisure Sales, Director of Commercial Services, Revenue Management, Reservations, Marketing, Operations, Sales Support, property teams, and Hyatt colleagues to align account activity with commercial priorities and deliver exceptional client and guest experiences.

As an ambassador of the Miraval wellbeing brand, the Leisure Sales Manager uses consultative selling, strong emotional intelligence, and compelling storytelling to differentiate the Miraval experience, convert new sources of business, and build long‑term relationships that support sustainable revenue growth.

Luxury Leisure Strategy & Territory Development

• Develop and execute an annual territory sales plan aligned with Miraval America commercial strategy, approved revenue goals, resort need periods, seasonal priorities, packages, promotions, and market opportunities.
• Own performance for the assigned territory and account portfolio, with a consistent focus on year‑over‑year growth in qualified demand, bookings, revenue, and account production.
• Analyze market trends, account performance, booking patterns, competitive positioning, and client feedback to identify emerging opportunities and refine sales priorities.
• Translate resort offerings, wellbeing experiences, packages, and business needs into targeted account plans, outreach strategies, and compelling sales presentations.
• Maintain current knowledge of all Miraval resorts, Hyatt resources, luxury leisure trends, and relevant market developments to represent the portfolio accurately and confidently.

Prospecting, Account Acquisition & Relationship Management

• Maintain a strong and consistent outbound prospecting cadence to uncover new luxury travel advisors, agencies, consortia accounts, transient negotiated opportunities, and other qualified sources of business.
• Establish, maintain, and strengthen relationships with prospective and existing partners through total account management, thoughtful follow‑up, and responsive service.
• Qualify and prioritize prospects based on strategic fit, production potential, guest profile, market influence, and alignment with Miraval brand positioning.
• Develop account‑specific action plans that include education, engagement, conversion, retention, and growth strategies.
• Communicate programs, promotions, packages, services, and property updates accurately and consistently to support confident selling by travel partners.

Preferred Partner Networks & Sales Channels

• Support and grow relationships with Signature, Ensemble, and other approved preferred partner networks, luxury travel communities, and relevant industry organizations.
• Maintain accurate, current, and compelling resort information within approved partner portals, account resources, sales tools, and brand‑standard documents.
• Identify opportunities to increase partner engagement, training participation, qualified referrals, and production across preferred channels.
• Coordinate with Marketing, Revenue Management, Reservations, and property teams to ensure partner offers, packages, amenities, and selling details are accurate and operationally executable.
• Assist with the growth and maintenance of the travel industry contact and email database in accordance with applicable standards and privacy requirements.
• Plan and execute monthly sales trips throughout the assigned territory using clear objectives, prioritized appointments, disciplined expense management, and timely post‑trip follow‑up.
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