Ace Handyman Services Port Saint Luci

Now Hiring:
Search Marketing Strategist/Business Development

Job Description: Search Marketing Strategist/Business Development

Location: Treasure Coast, FL (Hybrid/Remote)

Type: Part-Time (20 Hours/Week)

Compensation: $15/Hour + negotiated bonus for booked jobs

Role Objective
We are seeking a high-energy, digitally-savvy Business Development Assistant to drive growth for a local Ace Handyman Services on the Treasure Coast. Your mission is to bridge the gap between digital marketing and local sales, ensuring the owner’s calendar is consistently filled with high-value projects and networking events. Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces.

Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.

• Social Media Growth: Manage and grow the brand across Instagram, Facebook, and Tik Tok, focusing on local Treasure Coast community groups and geo-tagged content.
• Lead Generation: Proactively identify and engage potential clients through social media outreach and local digital networking.
• Calendar & Project Management: Maintain the owner’s marketing calendar, ensuring all events (Chamber meetings, local festivals) and project deadlines are tracked.
• Content Creation: Capture "behind-the-scenes" content of current projects to showcase on social platforms.
• Booking & Follow-up: Assist in moving leads through the funnel to reach the goal of 5 new $1,000+ bookings per week.

• Current student or recent graduate in Marketing, Business, or Communications.
• Social Media Native: Deep understanding of algorithms, Reels/Tik Tok trends, and community management.
• Strong organizational skills; ability to manage a busy executive’s schedule.
• Familiarity with the Treasure Coast area and local business landscape.

Suggested Bonus Structure

• Base Case: 10% of Job Value, $0.00 per booking
• On-Target (5/wk): Weekly Incentive, $0.00 + $300 base pay
• Stretch Goal (7+/wk): 15% for every job after the 5th

Recommended Software Stack

To keep the owner "busy but organized," the assistant should implement and manage the Service Titan marketing module. Training will be provided and a simple Excel spreadsheet will be used until there is mastery.

Phase 1:
Immersion & Access (Hours 1–4)

• Brand Deep Dive: Review the last 6 months of the business’s work. Identify the “Ideal Customer Profile” (e.g., homeowners in Tradition, small biz owners in Stuart).
• Digital Keys: Hand over login credentials for Instagram, Facebook, Tik Tok, and the chosen CRM (Hub Spot/Trello).
• Goal Alignment: Confirm the definition of a "Booked Job." Does it mean a signed contract, a deposit paid, or a scheduled consultation?

Phase 2:
Audit & Cleanup (Hours 5–8)

• Local Audit: Check Google Business Profile and Facebook page for accuracy (hours, phone number, location).
• The Local List: Identify the top 10 Treasure Coast Facebook Groups where the target audience hangs out.
• Software Setup: Connect the marketing calendar (Enji/CoSchedule) to the Owner's personal calendar to avoid scheduling conflicts.

Phase 3:
Content & Outreach (Hours 9–16)

• The