Marketing Specialist

Regent Bank is seeking a detail-oriented, dependable Marketing Specialist to support the Marketing team across campaign execution, social media scheduling, email marketing, print materials, promotional items, employee store coordination, digital-content updates, event support, branch support, asset organization, and routine administrative needs.

The Marketing Specialist helps keep day-to-day Marketing work moving across multiple channels. This role supports a variety of marketing functions while following Regent's brand standards, approval processes, Compliance-review expectations, tools, vendors, and business priorities.

• Support execution of marketing campaigns across social media, email, digital, print, in-branch, event, and internal communication channels.
• Draft, proofread, schedule, and coordinate social media content using approved brand, messaging, and Compliance-review processes.
• Build, schedule, send, proof, and support email marketing communications as assigned, following approved content, audience, and review processes.
• Coordinate day-to-day social media scheduling and calendar updates as assigned while supporting broader social media content and strategy direction from Marketing leadership.
• Coordinate the employee store and related promotional-item and apparel processes as assigned, including product ordering, inventory awareness, vendor coordination, distribution support, and routine updates.
• Assist with print materials, promotional products, branch materials, product ordering, proofing, inventory tracking, distribution, and vendor coordination.
• Help organize and maintain marketing assets, including photos, print collateral, templates, campaign files, approved final materials, and reusable resources.
• Assist with website, intranet, email, and digital-content updates as assigned, following Marketing, Compliance, IT, and Digital Experience standards.
• Create or update basic marketing materials using approved templates and tools; coordinate with the Graphic Designer, Content & Production Specialist, Marketing Operations Manager, or outside vendors for more advanced design and production needs.
• Support campaign and project logistics, including timelines, task tracking, asset coordination, stakeholder follow-up, and status communication.
• Help gather basic performance information for marketing activities, such as email engagement, social engagement, campaign activity, or other simple reporting metrics.
• Route public-facing and client-facing materials through Regent's standard review and Compliance process before release.
• Communicate professionally with Marketing teammates, internal stakeholders, vendors, and business-line partners.
• Support event, branch, market, and business-line marketing needs as assigned.
• Provide general administrative support for Marketing, including organizing requests, preparing materials, maintaining trackers, and helping the team keep routine work moving.
• Maintain organized files, trackers, and working materials so the team can find, reuse, and update approved marketing resources.
• Perform other related duties as assigned.

• Associate degree in Marketing, Communications, Business, or a related field required.
• Bachelor's degree in Marketing, Communications, Business, or a related field preferred; or an equivalent combination of education and practical experience demonstrating the ability to perform the essential functions of the position.
• 1-3 years of marketing, communications, digital marketing, administrative, or related experience preferred.
• Internship, campus, freelance, nonprofit, or equivalent practical marketing experience may be considered when directly relevant to the position.
• Experience working with social media, email marketing, print materials, digital-content updates, event support, or campaign coordination preferred.
• Experience in banking, financial services, professional services, or another regulated environment is helpful but not required.

• Functional knowledge of Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook.
• Strong written and verbal communication skills.
• Strong attention to detail, proofreading awareness, and ability to follow brand and approval standards.
• Working knowledge of social media platforms and common marketing channels.
• Ability to learn and use marketing tools such as email platforms, social scheduling tools, content systems, project trackers, and basic reporting tools.
• Basic familiarity with a variety of marketing, design, scheduling, email, content, or template-editing tools such as Canva, Adobe Express, Adobe Creative Cloud, social scheduling tools, email platforms, or CMS tools preferred.
• Ability to manage multiple assigned tasks, meet deadlines, and communicate clearly about status or blockers.
• Ability to work both independently and collaboratively as part of a small Marketing team.
• Professional discretion when handling internal, customer-facing, or…