Dir Creative & Brand Experience

At Williams, we’re powering a cleaner, more connected future, and that starts with you. Here, your work fuels communities, drives innovation, and helps deliver reliable energy the world depends on. Join a Fortune 500 team that invests in your growth, values your contributions, and challenges you to make a lasting impact every day.

Do something that means something s isn’t just a job - it’s an opportunity to explore and discover your passion with coworkers who become friends and mentors who push you to be your best self in and out of the office. At Williams, we make clean energy happen. And you can too, so bring your energy to ours!

As the Director, Creative & Brand Experience, you will set the creative vision for Williams and lead the in-house creative center of excellence that brings it to life—a multidisciplinary studio of photographers, videographers, designers, producers, events managers, and digital/social strategists responsible for telling the most compelling version of the Williams story to audiences both inside and outside the company. As a leader in this role, you will seamlessly zoom out to define a cohesive brand direction and zoom in to provide precise, hands-on feedback, demonstrating equal comfort with content strategy and creative craft.

Reporting to the Vice President of Corporate Affairs, you will serve as the steward of the refreshed Williams brand and drive advertising, sponsor ships, events, and storytelling efforts that advance the company’s commercial success, reputation, and ability to attract top talent.

Your work will challenge you, and with our Core Values to guide you, you’ll quickly learn and grow with us.

Responsibilities/Expectations:

Defines and evolves the Williams brand — visual identity, voice, and storytelling — and lead a refreshed brand and positioning from strategy through deployment across every touchpoint

Sets the creative direction for Williams advertising campaigns and brand storytelling, championing a high bar from concept through production and protecting brand integrity in final deliverables

Owns brand and corporate sponsorship strategy and activation across partners and events, turning each into a distinctive, on-brand experience that builds reputation and community connection

Builds, scales, and governs the brand system — standards, templates, and creative frameworks that keep Williams consistent and unmistakably itself across teams, audiences, and channels

Leads, mentors, and grows the studio's photographers, videographers, designers, producers, events managers, and digital/social strategists, fostering a culture of craft, feedback, and growth

Operates with velocity and rigor, delivering high-quality creative on time and on budget while balancing in-house capabilities with the right external support

Partners with Strategic Communications, Corporate Communications, and Community Impact to keep the Williams narrative unified, clear, and well-governed across functions and audiences

Manages agency, production studio, and vendor relationships, aligning external partners to creative direction and quality standards

Defines and tracks KPIs that tie creative output to measurable brand, business, and reputational impact

Stays ahead of design, storytelling, and production trends — including emerging creative technologies — to keep Williams' work modern and competitive

Other duties as assigned

Education/Years of

Experience:

Required:

Bachelor's degree in Design, Marketing, Communications, Fine Arts, or a related field and minimum 12 years of progressive creative leadership experience, including building or scaling an in-house studio, brand team, or agency, with at least 5 years managing creatives

Other Requirements:

Demonstrates excellent organizational/interpersonal skills and safety as the utmost priority

Proficiency in Microsoft Office Applications and PC skillsA portfolio demonstrating mastery of both content strategy and creative direction across multiple mediums — photography, video, design, social, and experiential

Demonstrated track record leading a brand refresh, repositioning, and brand governance in a complex organization

Strong people leadership, with proven…