Director of Sales, Distribution - EMEA

Are you a strategic sales leader with a passion for building strong distributor networks and driving growth through channel partnerships? At Poly Works Europa, we’re seeking a Director of Sales, Distribution – EMEA to drive growth through strategic channel development, lead a high-performing team, and build strong, lasting partnerships with key distribution partners.

If youre ready to take your career to the next level and make a real impact in a dynamic, tech-driven environment, we want to hear from you!

Reporting to the Chief Revenue Officer, the incumbent will be responsible for the following tasks for each distributor under their management:

Responsibilities
Plan and ensure the execution of strategic actions to support distributors and grow sales according to defined annual targets:

Identify, integrate, and develop strategic partnerships with bundled resellers, CMM HWRP partners, and OEMs
Manage and develop a network of distributors to ensure optimal coverage and performance
Establish key performance indicators (KPIs) to track and improve sales effectiveness
Monitor the competitive environment (pricing, products, distribution, promotions) that could impact Poly Works’ competitive positioning in these markets
Define annual sales objectives, drive revenue growth and expand market reach
Regularly visit major distributors
Regularly assess partner performance, monitor forecasts, and conduct quarterly business reviews to evaluate progress, adjust strategy, and optimize collaboration
Resolve situations that may arise within a non-exclusive distributor network

Collaborate cross functionally with other departments:

Work closely with Product Managers to identify integration opportunities and collaborative innovation initiatives with partners, and contribute to feature planning based on market needs
Collaborate with the marketing team to design and implement joint campaigns (webinars, events, and partner-driven content)

Lead and mentor the Poly Works Europa distribution team to ensure optimal execution of partnership strategies:

Define team priorities, provide coaching and performance feedback to foster professional development, and ensure quality and timely delivery of operational tasks
Represent the company at industry events, conferences, and partner meetings
Participate in partnership agreement negotiations and develop partner integration plans

Lead the creation of partner-focused tools to facilitate solution adoption and highlight their value:

Customize video content for partners, training materials, step-by-step guides, onboarding resources, and interactive tutorials to educate them on product features and best practices

Negotiate and manage equipment loan agreements with partners for IM’s development and technical support teams (for classroom training, development projects, and testing):

Coordinate the annual audit (for each inventory held by partners) to ensure accuracy, accountability, and proper asset utilization.

Qualifications

Proven experience in sales leadership roles within industrial technology or software sectors
Strong knowledge of distribution channel management
Exceptional leadership, communication, and negotiation skills
Ability to thrive in a fast-paced, multicultural environment
Fluency in English; additional European languages are a plus
Willingness to travel across the EMEA region

We thank you for your interest in this position. Please note that we will only contact shortlisted candidates.