Global Integrated Campaign Marketing Lead
Job in
Twin Falls, Twin Falls County, Idaho, 83303, USA
Listed on 2026-08-16
Listing for:
Jobtailor
Full Time
position Listed on 2026-08-16
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, CRM Systems & Management, Marketing Communications
Job Description & How to Apply Below
- Run the campaigns program to meet regional goals and capture market opportunity
- Shape local campaign themes, messaging, assets, and calls-to-action with US Marketing, Sales, and external experts
- Execute integrated tactics including events, round tables, email, webinars, social, SEO/SEM
- Liaise with local sales, product, and external experts to execute marketing priorities and programs
- Track results, manage lead qualification, and own the handover process to Inside Sales
- Influence active-pipeline deals through ongoing marketing activity and accelerate pipeline velocity
- Deliver timely, accurate reporting and dashboards using Marketo and Salesforce
- Monitor and improve customer-data quality and completeness in Clearwater Analytics databases
- Bachelor's degree in Marketing, Business, or Communications
- 3+ years of B2B field marketing and demand generation experience, particularly lead generation, nurturing, campaign execution, and measurement
- Hands-on experience with marketing automation platforms (Marketo or similar) and CRM systems
- SFDC experience a plus
- Experience across market research/analytics, strategic planning, campaign development, budget management, events, email/nurturing, digital, and social/SEO/SEM
Demonstrates expertise in B2B field marketing and demand generation, with a strong focus on lead generation, campaign execution, and measurement. Proficient in utilizing marketing automation platforms and CRM systems to drive marketing priorities and enhance customer data quality.
Highest-signal resume keywords- B2B Field Marketing
- Demand Generation
- Marketing Automation (Marketo)
- CRM Systems (Salesforce)
- Campaign Execution
- Lead Generation
- Campaign Execution
- Market Research
- Analytics
- Budget Management
- Email Marketing
- Digital Marketing
- SEO
- SEM
- Strategic Planning
- Communication
- Collaboration
- Influencing
- B2B Marketing
- Demand Generation
- Lead Qualification
- Pipeline Velocity
- Reporting
- Dashboards
- Marketo
- Salesforce
- Clearwater Analytics
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