Territory Manager; Piney Woods, East Texas

About Halter

At Halter, we’re on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers use Halter to break free from the time‑intensive constraints of conventional practices, enabling them to manage large herds with less labor and greater precision. This transformation is changing lives and the industry as a whole.

As a Territory Manager, you will drive new business growth and ensure customer success within the Piney Woods region of East Texas. You will execute sales strategies, build strong customer relationships, and meet ambitious growth targets while representing Halter on the ground. Working closely with Product, Support, and Customer Onboarding, you will share field insights to enhance our virtual‑fencing technology.

Frequent travel is required as part of this role.

• Prospecting New Business: driving up driveways, attending local cattle auctions, meeting with livestock associations, and building a new‑business pipeline through outbound lead generation.
• In‑Field Sales: engaging customers on the ranch, presenting Halter’s value, and providing on‑site demonstrations from a horse saddle to a side‑by‑side.
• Expanding Existing Opportunities: identifying upsell and cross‑sell potential with current clients.
• Hitting Sales Targets: managing the pipeline and closing deals while maintaining focus on next‑month opportunities.
• Customer Account Management: maintaining long‑term relationships, ensuring satisfaction, and addressing challenges post‑sale.
• Territory Ownership: fully owning the territory, meeting stakeholders at local, state, and federal levels, and building lasting relationships with agricultural groups.
• Customer Onboarding: overseeing end‑to‑end onboarding and ensuring a smooth transition from sales to implementation.
• Field Learnings & Feedback: gathering customer feedback and advocating for their needs throughout the territory.
• Collaborating with Support Teams: resolving issues quickly and ensuring customers feel fully supported.
• Attending Industry Events: generating leads and deepening existing relationships at relevant market events.
• Contributing to the US Sales Strategy: collaborating with the broader team to refine and evolve the sales process for the US market.

• Driven attitude & communication skills: results‑driven, proactive, and adaptable with strong communication abilities.
• Ranching / Cattle
  
  Experience:
  
  knowledge of ranching or cattle operations and the unique industry challenges.
• Sales & Customer Success Expertise: strong history in creating new business opportunities, negotiating value‑based sales, and building lasting relationships.
• Territory Management experience: managing a large territory with a balanced focus on sales and customer success, ideally in agriculture or technology.
• Problem Solving & Collaboration ability: resourceful, quick‑thinking, and effective in cross‑functional teamwork.
• Willingness to Travel: frequent travel within the territory to engage with customers and prospects.

• Familiarity with precision agriculture or virtual fencing technologies.
• Background in customer‑facing roles within agriculture technology.
• Background in selling software (SaaS) solutions in a B2B environment.

• Personal growth: annual $750 self‑development budget.
• Health benefits:
  
  best‑in‑class insurance for employees and families.
• Parental leave: 16 weeks paid for primary and 8 weeks for secondary caregivers.
• Time to recharge: wellness leave and unlimited paid annual leave.
• 401(k): 100% match on the first 3% contributed, 50% match on the next 2%.
• Competitive remuneration package including salary, benefits, and an employee stock ownership plan.

Halter is an equal‑opportunity employer. We are committed to promoting a diverse and inclusive workplace—a place where we can each be ourselves and do the best work of our lives.

Compensation Range: $140K - $190K