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Sales Director-Federal, SLED & Commercial

Job in Tysons, Fairfax County, Virginia, USA
Listing for: The Redda Group Corporation
Full Time position
Listed on 2026-02-08
Job specializations:
  • IT/Tech
    Cybersecurity, Technical Sales
Job Description & How to Apply Below

We are seeking a hands-on Sales Director with deep experience across Federal Civilian, SLED (State, Local & Education), and Commercial Enterprise markets
.

This is a strategic yet execution-focused leadership role for a growth-oriented sales leader who thrives in complex, multi-stakeholder environments and understands how to drive pipeline, close enterprise deals, and scale revenue operations.

If you’ve built revenue in cybersecurity, infrastructure modernization, or enterprise IT solutions within a VAR or systems integrator environment — this role is designed for you.
Apply Now

What You’ll Own

Sales Strategy & Revenue Growth

  • Develop and execute Federal, SLED, and Commercial sales strategy
  • Drive new business development and expand share of wallet
  • Build scalable sales processes, KPIs, dashboards & compensation structures
  • Grow and lead a high-performing sales team (3–5 direct reports)
  • Align win strategy, pricing, and positioning
  • Navigate complex procurement and contract vehicles
  • Leverage strategic OEM partnerships to generate pipeline
  • Align go-to-market efforts with cybersecurity and infrastructure partners
  • Strengthen channel relationships for long-term growth
  • Own full-cycle sales execution
  • Maintain disciplined pipeline forecasting (CRM/ERP-driven)
  • Provide executive-level reporting on revenue and market trends
What We’re Looking For

Required

  • 7–10+ years of Federal and/or SLED sales leadership
  • 3–5 years selling into commercial enterprise markets
  • Experience in VAR or systems integrator environments
  • Strong background in cybersecurity, infrastructure, or IT modernization
  • Proven ability to manage long, complex sales cycles
Preferred
  • Experience with cooperative contracts and state purchasing vehicles
  • Familiarity with NASPO, state master contracts, or education procurement
Core Competencies
  • Strategic sales leadership
  • Executive presence & communication
  • Pipeline and revenue management
  • Cybersecurity & IT solution fluency
Why This Role?
  • Influence company-wide public sector strategy
  • Work directly with executive leadership
  • Leverage strong OEM relationships
  • Play a critical role in scaling a high-performing cyber and infrastructure sales organization

If you are a revenue-driven leader who understands Federal and SLED markets and is ready to scale impact — we would welcome a confidential conversation.
Apply Now

Direct message to learn more.

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