Salesforce Marketing Cloud

Salesforce Marketing Cloud Developer – Banking Domain

Required Qualifications
Education

• Bachelor's degree in Computer Science, Engineering, Information Systems, or a related technical discipline.

• 8+ years of overall IT experience
  , with 5+ years of hands on Salesforce Marketing Cloud development
  .
• Strong experience delivering enterprise marketing automation solutions in banking, financial services, or highly regulated industries
  .
• Proven experience working in large, multi team, onsite delivery environments.

• Strong hands on expertise in:
  • Journey Builder
  • Automation Studio (SQL, Script Activities, File Transfers)
  • Email Studio & Mobile Studio
  • Contact Builder & data modeling
• Excellent knowledge of SQL for audience segmentation and automation
  .
• Experience with Marketing Cloud APIs
  , triggered sends, transactional messaging, and integration patterns.
• Solid understanding of integrations between Marketing Cloud and Salesforce Core / Financial Services Cloud
  .

• Strong understanding of banking customer lifecycle
  , marketing compliance, consent management, and data privacy obligations.
• Experience handling financial data, customer identifiers, and regulated communications
  .

• Experience integrating Marketing Cloud with Salesforce Financial Services Cloud (FSC).
• Familiarity with enterprise integration tools such as Mule Soft or equivalent middleware.
• Exposure to analytics, personalization techniques, and campaign performance measurement.
• Salesforce Certifications (preferred):
  • Salesforce Marketing Cloud Email Specialist
  • Salesforce Marketing Cloud Consultant

• Strong problem solving and analytical skills with attention to detail.
• Excellent communication skills to work with both technical and non technical stakeholders.
• Ability to lead development initiatives and mentor junior developers.
• Comfortable working in a fast paced, onsite, enterprise banking environment
  .

• 5 Days Work
  from
  Office (Mandatory)
• No remote or hybrid option for this role.