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Digital Brand Experience Specialist

Job in Garden City, Rich County, Utah, 84028, USA
Listing for: Bill Alexander Ford Lincoln
Full Time position
Listed on 2026-07-22
Job specializations:
  • IT/Tech
    Digital Marketing, Social Media Marketing, SEO
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, SEO
Salary/Wage Range or Industry Benchmark: 55000 - 90000 USD Yearly USD 55000.00 90000.00 YEAR
Job Description & How to Apply Below
Location: Garden City

We are seeking a creative and data-driven Digital Brand Experience Specialist to enhance and manage how customers interact with our brand across digital platforms. This role focuses on delivering consistent, engaging, and user-centered brand experiences across websites, social media, email, and digital campaigns.

The ideal candidate blends marketing strategy, UX awareness, and analytics to create meaningful digital touchpoints that drive engagement, loyalty, and brand growth.

Key Responsibilities
  • Develop and execute digital brand experience strategies across web, mobile, and social platforms
  • Ensure brand consistency across all digital channels and customer touchpoints
  • Collaborate with marketing, design, content, and product teams to deliver cohesive campaigns
  • Analyze customer journeys and optimize user experience (UX) and engagement
  • Monitor brand performance metrics (engagement, conversion rates, retention)
  • Manage and optimize website content, landing pages, and digital assets
  • Support digital campaigns, product launches, and brand initiatives
  • Conduct A/B testing and usability analysis to improve digital interactions
  • Stay current on digital trends, emerging technologies, and customer behavior insights
Qualifications
  • Bachelor's degree in Marketing, Digital Media, Communications, or related field
  • 2–5+ years of experience in digital marketing, brand management, or UX-related roles
  • Strong understanding of digital channels (web, social, email, SEO/SEM)
  • Experience with analytics tools (Google Analytics, Adobe Analytics, etc.)
  • Familiarity with CMS platforms (Word Press, Webflow, etc.)
  • Knowledge of UX/UI principles and customer journey mapping
  • Strong communication and cross-functional collaboration skills
Core Competencies
  • Digital Brand Strategy
  • User Experience (UX) Optimization
  • Data Analysis & Insights
  • Content & Campaign Coordination
  • Customer Journey Mapping
  • Creative Thinking & Innovation
Preferred Qualifications
  • Experience with marketing automation tools (Hub Spot, Marketo, Salesforce)
  • Basic knowledge of HTML/CSS or web design tools
  • Experience working in e-commerce or digital-first environments
  • Certifications in Google Analytics, UX, or digital marketing
Benefits
  • Competitive hourly compensation
  • Remote work flexibility
  • Opportunity to work on high-impact digital brand initiatives
  • Career growth in marketing, UX, or brand strategy
  • Collaborative and innovative work environment
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