Livestream - Programs Planning & Analysis

Location: Manila

Department Marketing Level Experienced  (Individual Contributor)
Location Manila Our  Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users.

Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

Job Description:

Translate key objectives and analyses to key initiatives and projects to drive live streamer engagement

Develop and execute campaigns and strategies for the KOL livestream and MCN programs

Monitor, analyze, and present performance of the program to internal stakeholders

Liaison with relevant teams for deliverables

Cascade relevant information, updates, and best practices to live streamers through different communication channels

Requirements:

Bachelor's Degree graduate of Marketing, Communications, Economics, or any business-related course

At least 5 years of work experience in Influencer/Affiliate Marketing, Livestream, or Project Management related work Strong analytical and planning skills

Self-starter and a team-player who enjoys a fast-paced environment

Ability to work under pressure

Excellent communication and presentation skills
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