Creative Manager-Studio Art Direction
Listed on 2026-07-25
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Creative Arts/Media
Creative Advertising / Marketing -
Marketing / Advertising / PR
Creative Advertising / Marketing
The Creative Manager - Studio Art Direction is the creative lead for Meyer's in-house studio operation — responsible for the visual and strategic direction of all photo and video content produced across the studio and on location. This is a manager level role within the organization. Working closely with and taking direction from the Creative Director, this role translates brand creative vision into compelling, channel-ready content: product photography, lifestyle imagery, video, and social-first formats that serve Meyer's omnichannel portfolio.
This is both a creative and a managing role. The role leads a studio team — setting the creative direction for every production, overseeing execution, and ensuring the studio's output consistently reflects brand standards.
WHAT YOU'LL DO- Working from the Creative Director's overarching brand vision, set and uphold the creative direction for all studio output — including product photography, lifestyle content, video, and social-first formats — across Meyer's brand portfolio.
- Develop shot concepts, visual treatments, and content frameworks for each production, translating campaign briefs and brand direction into executable creative plans for the studio team.
- Establish and maintain visual standards for studio photography and video: lighting approaches, styling direction, composition, color, and overall aesthetic — ensuring consistency across shoots, brands, and channels.
- Collaborate with the cross-functional partners to ensure studio content channel output feel cohesive across touchpoints — shelf, screen, and social.
- Direct all studio and offsite photo and video shoots — providing active, specific creative direction to the photographer, videographer, and content creator to achieve the desired visual outcome.
- Review and approve selects, rough cuts, and in-progress work at key stages, providing clear and actionable feedback that keeps production moving toward the intended result.
- Work closely with the Senior Content Producer on pre-production planning — reviewing shot lists, approving call sheets, and ensuring each production is set up to execute the creative direction efficiently.
- Direct prop and product styling on set, ensuring every frame reflects the brand aesthetic and is appropriately calibrated for its channel and use case.
- Oversee post-production quality in partnership with the Post Production Manager, reviewing retouched and composited assets to confirm they meet creative and brand standards before DAM delivery.
- In alignment with the Creative Director's campaign direction, develop content that performs across DTC, social, marketplace, and retail channels — understanding the distinct requirements of each.
- Partner with the Creative Ops Manager to maintain a clear view of the studio production calendar, flagging creative dependencies and ensuring content is ready to support campaign and launch timelines.
- Collaborate with channel and brand teams to understand content needs, translating downstream requirements into production briefs without losing creative focus.
- Lead, mentor, and develop a studio team and any external contractors to execute creative photo & video shoots.
- Translate the Creative Director's expectations into clear creative standards for the team — giving direct, specific feedback that raises the quality of output across every role.
- Foster a studio environment where the team executes with craft, speed, and ownership — and where creative problems are solved proactively rather than escalated.
- 6+ years of creative experience with at least 2 years in an art direction or creative lead role overseeing photo and/or video production — ideally within a consumer brand, in-house studio, or content-forward agency.
- Strong portfolio demonstrating range across product photography, lifestyle content, and video — with clear evidence of art direction, not just execution.
- Deep understanding of how content functions across channels: DTC, social, marketplace, and retail each have distinct visual and format requirements, and this role needs to direct for all of them.
- Proven ability to translate a…
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