Communications and Community Engagement Coordinator -Communications - POS# TBD Internal​/External

JOB DESCRIPTION

VALLEJO CITY UNIFIED SCHOOL DISTRICT

Human Resources

665 Walnut Avenue, Vallejo, CA 94592

Title: Communications & Community Engagement Coordinator Reports To: Assistant Director of Communications

Department: Communications (AAA)
Work Year: 241 Days per Year

Classification: Classified Management Salary: See Management Salary Schedule

Date Approved: August 2026

Under the direction of the Assistant Director of Communications and Digital Strategy or designee, the employee in this position coordinates day-to-day District communications activities, including content creation, social media management, website updates, event support, and response to routine public inquiries. An employee in this classification receives general supervision within a framework of standard communications procedures and style guidelines, and exercises judgment in day-to-day content and scheduling decisions.

This job class requires skill in writing and editing, basic graphic design and multimedia production, social media platform management, and customer service.

• Draft, edit, and distribute District newsletters, press releases, website content, and social media posts consistent with District branding and style guidelines.
• Manage the day-to-day content calendar and posting schedule across District social media platforms.
• Monitor social media, local news outlets, and community forums for District-related coverage; flag emerging issues to the Assistant Director of Communications.
• Coordinate photography and videography coverage of District and school events; maintain a digital asset library of photos, logos, templates, and brand guidelines.
• Design and produce flyers, brochures, signage, and other collateral materials using standard graphic design and multimedia tools.
• Maintain and update District and school website content in coordination with site and department staff.
• Assist in coordinating translation and interpretation services to support multilingual communications and language-access requirements.
• Support planning and logistics for community engagement events, Board meetings, press events, and District ceremonies.
• Respond to routine public and media inquiries; route non-routine or sensitive inquiries to the Assistant Director of Communications.
• Assist in maintaining District mass notification and emergency communication systems, including distribution lists.
• Track website, social media, and email/text engagement metrics; prepare regular summary reports.
• Assist with the planning and execution of District publications, newsletters, and the annual report.
• Provide general administrative support to the Communications Office, including scheduling, correspondence, and records maintenance.
• Perform other job-related duties as assigned.

Generally, any combination of education and experience that could likely provide the required knowledge and abilities would be qualifying. A typical method of demonstrating these requirements would be:

• A High School Diploma.
• An Associate's or Bachelor's degree in communications, journalism, marketing, graphic design, or a related field from an accredited college or university preferred.
• Two years of experience in communications, public relations, journalism, marketing, or a related field.
• Additional years of directly related experience may be substituted for the educational requirement on a year-for-year basis. There will be no substitution for the required experience.

KNOWLEDGE OF:

• Principles of public relations, community engagement, and effective written communication.
• Social media platforms, scheduling tools, and current best practices.
• Basic graphic design and multimedia production tools (e.g., Canva, Adobe Creative Suite, or comparable software).
• AP style writing conventions.
• Website content management systems.
• Office methods, organization, and procedures.

ABILITY TO:

• Write clearly, accurately, and appropriately for varied audiences and platforms.
• Work with minimal supervision on routine tasks and exercise judgment in day-to-day decisions.
• Manage multiple concurrent projects and deadlines in a fast-paced environment.
• Maintain confidentiality and discretion regarding District communications.
• Establish and maintain effective working relationships with staff, students, families, media, and the public.
• Use basic photo and video editing tools.
• Communicate clearly and effectively in both oral and…