Sales Manager – British Columbia

Position Summary

As Sales Manager for British Columbia Retail & Licensee (on‑premise) at Corby, you will lead a team of District Managers and oversee a part‑time merchandising team across the province. You will report to the Senior Manager, Commercial Execution, Western Canada, set performance standards, establish key sales metrics, and provide frequent in‑field coaching to develop a high‑performing team.

• Lead, coach, and mentor a team of District Managers, ensuring sales targets are met and retail standards are upheld.
• Oversee hiring, onboarding, and performance management for Alberta’s part‑time merchandising team.
• Collaborate with regional leadership to deliver on commercial plans and KPIs.
• Manage regional promotional budgets, ensuring investments align with approved guidelines.
• Develop and implement District Manager scorecards and conduct monthly performance huddles and annual reviews.
• Promote Corby’s #One Team One Goal  culture and foster a positive, collaborative environment.
• Track competitive activity and provide insights to support business decisions.
• Work closely with Brand Ambassadors to enhance in‑store brand experience.

• Minimum of 2 years of outside sales experience with team management, preferably in beverage alcohol or CPG sales.
• University degree or equivalent work experience.
• Strong communication, interpersonal, and leadership skills.
• Proficiency in Microsoft Office and CRM platforms.
• Self‑motivated, organized, and detail oriented.
• Ability to travel as required with a valid driver’s license (company vehicle or car allowance bridge provided).
• A cooperative, team‑oriented approach with a passion for coaching and developing others.

We welcome applications from all qualified individuals.

We will ensure that persons with disabilities are provided reasonable accommodations for the hiring process.