Media Strategist

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Monks is seeking a dynamic Strategist to join our award-winning media agency. In this role, you’ll be driving holistic marketing strategies that unify brand, creative, media and consumer experience across the full funnel. The role is central to ensuring marketing initiatives are insight-led, integrated and aligned with business goals. This position requires a balance of strategic vision, cross-channel marketing expertise, strong communications and project management skills.

• Strategic Planning:
  Develop and deliver 360 marketing strategies across multiple marketing channels. Lead end-to-end strategic planning process across campaigns, ensuring a unified approach.
• Integrated Campaign Leadership:
  Partner closely with creative and media teams to deliver and implement best-in-class innovative strategies.
• Marketing Effectiveness:
  Partner with analytics, media, and business intelligence teams to ensure measurement strategies are feeding insights into ongoing optimizations and future planning.
• Consumer Journeys:
  Lead the development and implementation of a consumer journey mapping process, coaching cross-functional teams through best practices and frameworks to uncover key touchpoints, identify gaps and ensure all brand assets strategically align to the journey.
• Cross-Functional Collaboration:
  
  Work closely with brands, creative, media, and 3rd party partners to ensure alignment, consistency and agility in marketing efforts. Provide the team with potential solutions on developing holistic and interconnected plans.
• Presentation & Reporting:
  Present strategies, tactical plans, and post-campaign analysis to client stakeholders, connecting performance to business outcomes.
• Innovation:
  Stay ahead of creative and media trends, and identify opportunities to pilot new channels and partnerships.

• 5+ years experience in strategy, insights, or planning
• Bachelor’s degree in Marketing, Communications, Business, or equivalent professional experience.
• Demonstrated expertise across digital, traditional, social media, and retail media platforms, with proven ability to design campaigns that drive both awareness and sales.
• Strong project management and organizational skills; confident in managing multiple projects simultaneously.
• Exceptional communication, project management, and relationship-building skills.
• High energy, detail-oriented, and a proactive "go-getter" with a positive attitude.
• Comfortable working autonomously and collaboratively within a team environment.
• Passion for exploring new tools and technologies to enhance efficiency and effectiveness.
• Proficient in relevant planning and analytics tools (e.g., Nielsen, Comscore, Google Analytics).

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

Monks is committed to ensuring equal access and participation for people with disabilities. We are committed to treating people with disabilities in a way that allows them to maintain their dignity and independence. We believe in integration, and we are committed to meeting the needs of people with disabilities in a timely manner. We will do so by removing and preventing barriers to accessibility and by meeting our accessibility requirements under local accessibility laws.

This role is subject to our Return to Office (RTO) policy. If you reside within a…