Product Specialist

The role of the contract Product Specialist (PS) will be to support the launch of a new product across Canada in the insomnia market. This 12‑month contract focuses on creating a deep understanding of the product, its data, and its application in helping patients with insomnia. The PS will engage with GP/FM and, primarily, psychiatric specialists, build relationships with key opinion leaders, health‑care professionals, and stakeholders, and coordinate product training, patient support programs, and follow‑up activities.

• Develop a comprehensive, integrated cross‑functional territory business plan aimed at achieving and exceeding annual goals set by commercial leadership.
• Leverage systems and omni‑channel options to personalize and engage customers in both face‑to‑face and virtual environments, ensuring an excellent customer experience.
• Develop solid customer relationships and create value for HCP practices by understanding patient journeys and customer needs.
• Advocate for insomnia patients and communicate priorities and solutions needed for the organization to invest in.
• Serve as a resource/consultant for customers and staff regarding insomnia therapy, product information, and guidelines.
• Coordinate learning activities within the territory based on HCP needs and ensure timely follow‑up to gather feedback.
• Promote the portfolio within approved labeling in a comprehensive, fair, and ethical manner consistent with industry and corporate legal and regulatory guidelines.
• Communicate territory activity in an accurate and timely manner as directed by management.
• Provide feedback and collaborate with sales colleagues, commercial leadership, marketing, and other internal departments about changing environments and results.
• Successfully complete all required training classes.
• Manage promotional budget within assigned limits.
• Attend medical congresses and society meetings as needed.
• Engage customers both virtually and live.
• Travel overnight as required by business needs.
• Complete any additional responsibilities as assigned.

• Bachelor’s Degree from an accredited institution (preferred Science or Business).
• Robust ability to identify and understand the patient journey and HCP adoption journey.
• Minimum 2+years life science sales experience.
• Experience in psych / CNS / sleep disorders is an asset.
• Experience in sales/education discussions with specialists preferred.
• Recent experience with product launches preferred.
• Strong track record of sales success.
• Strong digital marketing aptitude.
• Strong interpersonal, presentation, and communication skills.
• Ability to work effectively within cross‑functional teams and utilize resources to achieve business goals.
• Strong drive for superior results.
• Strong analytical skills.
• Experience using omni‑channel tools to shift HCP perceptions and attitudes.
• Local and national travel required.
• Valid driver’s license.
• Must live within the territory or within territory boundaries.
• Must be able to perform all responsibilities of the position.

• Competitive compensation package.
• Health advantages including medical, dental, and vision insurance.
• Company match 401(k) plan.
• Eligibility to participate in Employee Stock Purchase Plan.
• Flexible paid time off (PTO) and sick time.

Syneos Health is an affirmative action/equal opportunity employer under the categories minorities, females, veterans, and disabled.