Regional Sales Director - SecureDrive, BC

LGM is a national leader in providing warranty, finance and insurance services to the Canadian automotive industry. Since 1998, LGM has partnered with leading automotive manufacturers and dealerships across Canada to deliver award-winning F&I solutions. Dealer partnerships are complemented with the strong backing and support of their automotive manufacturing brands, which include BMW/MINI, Kia, Mazda, Volvo, Jaguar/Land Rover, Mitsubishi Motors, Polestar and Motorrad.

The Regional Sales Director, Secure Drive (RSD-SD) is fully accountable for growing the active and selling dealer base in their region and ensuring the successful achievement of year-over-year growth through Secure Drive contract count. This is the focus of the role — expanding the network of active dealers, driving contract count, and delivering on targets without exception.

The RSD leads by driving disciplined execution through their Dealer Development Managers (DDMs), setting clear expectations, and holding the team accountable for results. This leader enforces process adherence, ensures complete focus on target achievement, and takes swift corrective action when performance lags.

Success in this role is measured by tangible outcomes: vnew dealer signings, growth in active/selling dealer count, and consistent delivery of contract sales targets year-over-year. The RSD builds and maintains strong dealer relationships, but always with the primary objective of converting activity into results and hitting LGM’s financial objectives.

Bottom line: The RSD’s job is to grow the Secure Drive dealer base and contract count through disciplined leadership and unwavering focus on achieving targets in the BC and AB markets.

• New Business Development:
  Regularly visit dealerships across your region to establish new Secure Drive business relationships, fostering growth opportunities for the company.

• Dealer Group Business Development: Collaborating closely with our OEM DDMs to expand the Secure Drive business within the dealer group.

• Team Leadership and Development:
  Coach, lead, and evaluate Secure Drive Dealer Development Managers fostering a culture of continuous improvement and collaboration with a goal to grow the resources according to the business needs

• Relationship Maintenance: Conduct visits to existing dealerships alongside your DDMs to nurture and sustain business relationships, ensuring long-term partnerships and client satisfaction.

• Dealership-wide Productivity and Sales Enhancement: Collaborate with dealerships to improve overall productivity and sales performance, implementing strategies to maximize revenue generation across all departments.

• Dealer Staff Product Training and Support:
  Provide dealer staff with comprehensive product training and ongoing support to enhance their sales skills, product knowledge, and customer engagement, ultimately driving sales by using the different tools and systems available.

• Regular Business Review Management with Key Accounts: Conduct regular business reviews with key accounts, facilitating productive discussions and strategic planning to drive mutual growth and success.

• Participate Actively in LGM and Sales Team Initiatives: Contribute expertise, drive collective efforts, and enhance products to achieve common goals.

• Self-Management - Leads the organization in emotional control, agility and influence through expressing a wide spectrum of emotions to suit the environment they are within, to build commitment and buy-in to new ideas and concepts, and to generate motivation for action. Works effectively throughout all emotional environments and utilizes emotional intelligence to lead a positive outcome despite the starting position.

• Results Focused - Is competitive and takes risks in growing the organization's profitability, finds creative ways to measure and monitor intangible outcomes to achieve overarching strategic goals, and proactively shapes the customer value proposition based upon deep awareness of customer desires. Creates a high-performance culture throughout the organization with imbedded urgency to achieve results while…