Senior Web Marketing Manager

About Us

After Ship, a Great Place to Work Certified company, is transforming the global eCommerce landscape. Founded in 2012, After Ship is a post-purchase SaaS company on a mission to build the world's leading automation platform for ecommerce merchants.

After Ship unifies shipping & labels, order tracking, AI predictive delivery, and returns management into one system giving merchants a single place to manage and automate everything that happens after checkout. By centralizing these workflows, After Ship enables merchants to reduce customer support inquiries, deliver a more reliable and engaging customer experiences, and unlock incremental revenue at every post-purchase touchpoint.

After Ship integrates seamlessly with eCommerce platforms including Shopify and Tik Tok Shop, and connects with more than 1,400+ carriers worldwide. Today, over 20,000 businesses—including Samsung, Gymshark, Mejuri, Dr. Squatch, and Alo Yoga—rely on After Ship to turn every post-purchase moment into an opportunity to build trust, reduce costs, and drive repeat purchases.

Built for a global market from day one, After Ship operates with an engineering-driven, internationally distributed team. The company employs more than 450 people across 8 offices, spanning North America, Europe, and Asia, and representing over 20 cities worldwide.

After Ship's website is the front door to our brand and platform — the primary place where prospects, customers, and partners experience who we are and the value we deliver. You'll own the strategy and roadmap for , ensuring it strengthens our brand, drives conversion, and contributes to pipeline and revenue.

This role goes beyond managing a website. You'll lead high-impact web initiatives from strategy through execution, partnering across marketing, creative, growth, and engineering. You'll use experimentation, analytics, SEO/AEO/GEO, and AI-native workflows to improve performance, discoverability, and how quickly we bring new experiences to market.

This is a high-impact role within our global team. There may be a need to work outside of regular office hours for meetings with APAC, with adequate advance notice provided.

• Own the web strategy and roadmap:
  Set the direction for , prioritize high-impact initiatives, and ensure the site drives revenue growth and strengthens our market position.
• Lead major web initiatives:
  Personally program-manage key projects from strategy through launch, bringing together creative, engineering, product marketing, and growth teams to get work done.
• Drive discoverability and organic growth:
  Partner with SEO/AEO/GEO experts to improve how After Ship is discovered across search and AI platforms, connecting organic performance to pipeline.
• Optimize conversion through experimentation:
  Partner with engineering and growth teams to test and improve high-impact pages, using behavioural data and customer insights to drive conversion, activation, and revenue.
• Scale campaign and landing page production:
  Build systems that enable teams to quickly launch and iterate landing pages for ABM, vertical marketing, and paid campaigns.
• Own web analytics and performance:
  Measure site and roadmap performance, use data to inform UX and messaging decisions, and regularly share insights with marketing leadership.
• Shape After Ship's web story:
  Partner with brand, product marketing, and creative to translate our evolving positioning into compelling experiences across the website.
• Champion AI-native web production:
  Partner with engineering and creative to introduce AI-powered workflows that make building and launching web experiences faster and more scalable.

• You've owned a B2B SaaS marketing website end-to-end — from strategy and roadmap through execution, with measurable business outcomes to show for it.
• You've led major web initiatives as the DRI, such as a redesign, replatforming, migration, or technical SEO overhaul. You're hands-on and know how to take complex projects from plan to launch.
• You have a strong experimentation and growth mindset. You've built and run tests that improved conversion, activation, or revenue, and you're comfortable…