Sr. Manager, Marketplace Program Management

Role: Sr. Manager, Marketplace Program Management

Team: Global Program Management

Scope: People Manager, M4

Years of

Experience:

8+

Location: Ventura, CA | Hybrid

The Marketplace Program Management team sits within Global Program Management and establishes the foundation for integrated marketing programs by connecting strategy, planning, and execution across Marketplace priorities. The Sr. Manager, Marketplace Program leads and develops a team of project managers, fostering growth, setting clear expectations, and ensuring accountability, while owning the integrated marketing program roadmap across these focus areas. This role ensures priorities, resources, and seasonal milestones remain connected, and partners closely with Product, Marketing, Creative, and Program Leads to sequence work, balance capacity, and evolve plans as priorities shift.

The Sr. Manager brings structure and visibility to support cohesive storytelling, brand expression, and customer engagement, while maintaining accountability for delivery across Marketplace programs.

• Lead the Marketplace Program Management practice, establishing the planning, coordination, and delivery model that enables teams to deliver quality work on time.
• Develop and maintain an integrated Marketplace roadmap that aligns business priorities, cross‑functional initiatives, and available resources.
• Translate strategic roadmaps into actionable seasonal plans across all Marketplace channels, ensuring clear workflows, ownership, and handoffs.
• Apply advanced print production/fabrication expertise—including color management, press ready file preparation, proofing standards, material specifications, and vendor coordination—to ensure accurate, high-fidelity output across all printed assets. Advise others on print-production and fabrication.
• Partner with managers across Product, Marketing, Creative, and Program Leads to sequence work across teams, balance demand, and adapt plans as priorities evolve.
• Empower cross‑functional teams by providing clarity and transparency that support strong marketing and in‑store customer experience outcomes.
• Oversee program planning and delivery across core Marketplace work, including:
  • Early seasonal strategic planning (Storytelling, Retail and Wholesale roadmaps) and tactical delivery.
  • Seasonal marketing and events assets for all Marketplace campaigns and initiatives from creative production through execution, supporting delivery to Retail, vendors, trade shows, showrooms, and regions.
  • Shared Creative and Creative Production resources to support Marketplace work alignment.
  • Seasonal and campaign storytelling across all Marketplace, ensuring work reflects Patagonia’s brand, product, and values.
  • Delivery across Retail (new stores, remodels, blitzes), Wholesale (national and specialty), and Trade shows & Showrooms (sell‑in across regions and key moments such as GOA, TRE, GBS/W, GSM).
  • Support the brand’s storytelling across channels and platforms, including Journal and Books.
  • Oversee color correction, responsible for ensuring visual integrity and consistency.
  • Creation and delivery of translated MPX assets across all North America languages.
• Leverage deep technical and industry expertise to champion innovation, quality and impact, ensuring all solutions support both business objectives and Patagonia’s environmental purpose.
• Surface risks, dependencies, and bottlenecks early, clearly communicating impacts and tradeoffs to stakeholders and leadership.
• Standardize dashboards and resource tracking to measure effectiveness (e.g., on‑time delivery, rework).
• Provide transparency through forecasting, reporting, and regular communication across all initiatives.
• Champion continuous improvement of work management tools, reporting, and go‑to‑market processes in support of PS&I Teams.
• Manage and develop a high‑performing team by coaching individual skill sets, supporting growth paths, and fostering a collaborative, accountable culture.
• Foster alignment, trust, and transparent communication among stakeholders, building an empathetic and engaged environment across teams and leadership.
• Act as the primary point of contact for Marketplace across North America and…