Communications & Strategic Initiatives Director
Listed on 2026-09-14
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Marketing / Advertising / PR
PR / Communications, Marketing Communications, Social Media Marketing, Digital Marketing
Communications & Strategic Initiatives Director
City of Essex Junction Essex Junction, Vermont, United States
About this positionHelp Build the Voice, Connection, and Community of a New City
Are you a creative communicator, relationship-builder, and community-minded leader who wants to make a visible difference? Our city may only be four years old, but we are already building something special and there is tremendous opportunity ahead.
We are seeking an enthusiastic, collaborative, and strategic Communications & Strategic Initiatives Director to help shape how our city communicates, connects, listens, and engages with the people we serve.
This is an opportunity for someone who sees municipal government as more than policies, programs, and services. You understand that great local government starts with great relationships and that residents should know what their city is doing, why it matters, how to access services, and how their voices can help shape the community.
If you are energized by the opportunity to build communications and engagement practices from the ground up, strengthen the city's presence on social media and digital platforms, reach residents who may not traditionally participate in government, and bring creativity and energy to public service, we want to hear from you.
Pay/Wages
Pay is $69,519.00 to $79,726.00 based on the candidate’s experience.
Benefits(this is not a comprehensive list of benefits)
- 3 weeks paid vacation to start.
- 14 paid holidays
- 18 sick days per year
- Retirement benefits include apension plan (VMERS
C) or deferred compensation plan (VMERS DC),and the ability to contribute to a 457, Traditional IRA or ROTH - Generous health insurancebenefitin which the Citypays
94% of the premium for medical and the first 80% of the deductible. After that, you are only responsible for the next 20%, which is not more than $600 for single plans and no more than $1200 for all other plans for covered medical expenses. - 100% employer paid for dental and vision
- 100% employer paid short-term disability and life insurance
- Qualified Employer for Public Service Student Loan Forgiveness Program
Key Responsibilities
- Lead the City's communications, marketing, branding, and public engagement efforts to ensure residents, businesses, visitors, and stakeholders are informed, connected, and engaged.
- Develop and implement communication strategies that promote City initiatives, programs, events, services, and priorities through a variety of platforms and channels.
- Manage the City's website, social media presence, digital content, newsletters, press releases, and other print and electronic communications to ensure information is timely, accurate, accessible, and engaging.
- Serve as the City's primary media contact by cultivating positive relationships with local and regional media and coordinating responses to media inquiries.
- Partner with City departments, committees, and leadership to identify communication opportunities, develop messaging, and support public outreach and community engagement efforts.
- Implement and continuously enhance the City's Community Engagement Plan and Language Access Plan to help ensure information is accessible and outreach efforts are inclusive of all community members.
- Plan, coordinate, and promote community events, public meetings, and engagement activities that increase participation and strengthen connections between residents and local government.
- Develop newsletters, annual reports, videos, presentations, graphics, website content, social media campaigns, and other communication and marketing materials.
- Monitor communication trends, technology, and best practices and recommend innovative approaches to improve public outreach, transparency, and resident engagement.
- Coordinate…
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